David Obadia Email & Phone Number

Los Angeles, California, Us

Sporty and Rich began as a mood board for life; a collection of images from past and present that represent a life surrounded by beauty. It soon expanded into a print magazine, covering design, love, creativity, and forgotten moments and people. Now, we offer a collection of simple, yet thoughtfully designed products that emphasize longevity over momentary relevance.• Hiring and empowering a high-performing team of 50 + employees i in all departments working between Paris and Los Angeles in creative, production, sales, finance, customer service and operations.• Owning full expansion P&L for the brand and implementing unique distribution strategy for Sporty & Rich both in B to B and B to C• Leading end-to-end operations from sales and marketing to finance, logistics and customer support but also media.• Fostering & structuring international wholesale expansion with prominent partners (Net a Porter, Moda Operandi, Ssense, Luisa Via Roma, Joyce, The Webster, United Arrows, End Clothing, Harrods, Beaker, Boon The Shop) and negotiated all major contracts with exclusives capsule for partners all over the world.• Setting up global E-commerce platform & logistics WMS.• Developing retail expansions & franchising deal globally.

Paris, Paris, Fr

Harmony's founder and artistic director, David Obadia, expresses an invariable intention: conceive and design a creative, timeless and contemporary wardrobe.Harmony believes true luxury resides in the traceability and the quality of its products, by manufacturing its collections with the best producers around Europe. Harmony's attention to detail, rigorous cuts, and the finest fabrics, never incorporates the unnecessary.Simplicity, spontaneity and creativity are seen as paramount, for a brand where a team of friends, work in collaboration, driven by the same aspirations and values.Nominations:- 2015: nomination at International Woolmark Prize- 2016: nomination at Andam Fashion Award.• Hiring and empowering a high-performing team of 8 + employees in all departments working in Paris in creative, production, sales, finance, customer service and operations.• Owning full expansion P&L for the brand and implementing distribution strategy for the brand in retail, wholesale & E-Commerce.• Leading end-to-end operations from sales and marketing to finance, logistics and customer support but also media & VIP influencers.• Handling wholesale expansion with prominent partners (Ssense, End Clothing, Galeries Lafayette Champs Elysées, Le Bon Marché, United Arrows…) and negotiating all major contracts and collaboration.• Designing, negotiating and structuring collaborations with words famous partners : Asics, Puma, Octobre Editions & Monoprix.• Raising $0,5m in equity and secured loans to finance working capital and commercial expansion• Opening 1 mono brand shop in Paris, 1 pop up Store in Amsterdam and 3 Pop Up stores in Galeries Lafayette and setting up global e-commerce platform & logistics

Paris, Fr

Depuis 2010, BWGH s'attache à mettre en avant les travaux de ceux qui participent à la culture de notre temps à travers plusieurs actions : création d’un collectif de jeunes photographes, organisation d’évènements culturels et élaboration d'un magazine biannuel. La prolongation de ces penchants, attraits et envies s'incarnent aujourd'hui le long des coutures du vestiaire masculin ainsi que les accessoires essentiels imaginés par l'équipe créative de BWGH. Aujourd’hui, BWGH compte plus de 300 revendeurs à travers le monde.Direction Artistique: - Développement des collections - 150 références par saison.- Management du studio et de l'équipe créative.- definition de l'image de marque, de son identité visuelle et l'orientation de la communication de la maison.- organisation de co-branding avec des revendeurs prestigieux.Directeur Commercial: - Elaboration de la stratégie commerciale de la marque- Management de l’équipe commerciale autour d’objectifs chiffrés ainsi que des partenaires commerciaux de la marques ( 10 agents et distributeurs)- Analyse des bilans commerciaux saisonniers. - Gestion de la distribution de la marque dans 25 pays, et 300 points de venteDirecteur Marketing et E-Commerce:- Définition et mise en œuvre de la stratégie marketing : lancement des nouvelles collections, développement de contenus de marque (lookbooks & vidéos) identification des artistes pertinents et coordination de leur travail. - Gestion des collaborations de la marque : Identification de marques cohérentes et gestion de projets. - Pilotage de l’activité commerciale online (www.bwgh.fr, plateforme Magento) : refonte du site web (responsive design) et développement d’une application iPhone, définition des assortiments produits, analyse des ventes, optimisation du parcours client et de l’expérience utilisateur.- Construction de campagnes de promotions, de fidélisation, recrutement de nouveaux clients (e-mailing, SEM, affiliation) direction du service client.

Assistant Directeur Commercial: - Elaboration de la stratégie commerciale de la marque- Participation à des salons du PAP internationaux (Capsule Paris, Pitti Uomo Florence)- Commercialisation de collaborations dans des points ventes pré-définis.- Gestion de la distribution de la marque dans le monde entier.