David Donovan Email & Phone Number

Stamford, Connecticut, US

• Led a cross-functional team to develop a career site platform, increasing employerprospective job seeker engagement by ~20% within 6 months through beta testing andprototyping before the MVP build.
• Supervised migration of 130 customers to an upgraded career site platform, boosting client satisfaction by 27% and reducing monthly churn by 15%
• Developed a marketing communication plan for customers and stakeholders, aligning expectations during the migration and launch of the Recruit Site platform
• Analyzed 25 applicant tracking systems and 15 job boards in 2 months, conducted 12 customer interviews, identifying pain points to develop a GTM strategy for the successful launch of the Recruit Site platform
• Collaborated with senior leadership and Data Infrastructure to create dashboards offering a holistic view of product campaign performance, empowering executives and clients with valuable insights

• Advise clients regarding the current state of the life sciences industry landscape, including competitive set, adapting to virtual events, customer needs, and anticipated technological challenges

Cranbury, New Jersey, US

• Directed a team of 9 product managers to consolidate 8 content management systems into a new platform for 55 life science brands, launching 44 websites in the first year, boosting advertising revenue by ~15%
• Led a team to optimize 15 website features via A/B testing, expanding ad inventory and marketing messaging, increasing audience engagement by 15% in page views
• Mitigated advertising fraud by integrating a SaaS solution within 5 weeks, which reduced non-human traffic by 70%
• Facilitated a partnership to implement client-requested ad enhancements, improving viewability from 65% to 75% with lazy loading and sticky ad positions
• Implemented a SaaS solution for real-time sales leads reporting into client CRMs, growing lead generation revenue by 25%
• Optimized lead generation workflow processes, which reduced setup time of new campaigns by - 50%

• Post-acquisition, managed 4 teams across 3 locations to integrate technology andstreamline processes, expanding brands by 65% to 35 online brands, reaching 90% of U.S. healthcare professionals
• Launched an online game platform integrated with audience registration and validation systems within 3 months, boosting engagement by 3X and improving audience knowledge retention by 12%
• Implemented programmatic advertising platform (SSP) across all brand sites, enabling user-level targeted media buys at up to 10x standard CPM rates
• Led partner alliance team, onboarding 3 new partner sites per month, driving 18% revenue growth in key target segments through coordination with ad operations and sales
• Collaborated with sales leadership to develop a partner site selection strategy, onboarding 30 partners and generating $1.8M in annual revenue

• Led team to launch a gated community for oncology healthcare workers (TheONC.org), ensuring med-legal compliance and safe social guidelines, growing to 9.5k members and securing $1.2M in revenue in the first year
• Implemented a virtual job search and recruitment event for 750 attendees with 8 clients, engaging new customers who couldn't attend live events due to cost and time constraints

• Spearheaded project to re-envision program workflows, and produce 12+ new digital product templates that ensured the entire execution team followed standard operating procedures for all sold business; ~95% of campaigns.
• Lead custom project management team to drive print and online projects from start to finish: scheduling; collaborating with clients as well as production, marketing, research, and design teams; and acting as a liaison.
• Develop and track budgets, timelines, and contracts to support the project sales process.
• Managed internal team members, assets, guest speakers, and sponsors for over 15 live online seminars
• Collaborated with project team of 5 and 5 senior leaders to establish workflow best practices and develop 12+ new product templates and add-on opportunities including extended audience and newsletter reach
• Developed outside partnerships and services to expand company messaging from print to online (eg, negotiated email service provider SLA)

Bachelor Of Science - Bs, Business Administration And Management, General

Computer Science

Computer Science And Broadcasting