David Reading Email & Phone Number

Somerset, England, United Kingdom

London, England, United Kingdom

London, England, United Kingdom

United Kingdon

Talking Stick Global - Representing the best luxury and experiential hotels, lodges, boats, and DMCs in Africa, Australasia, and Asia in the UK and Ireland markets. Talking Stick Digital - A digital marketing agency working with all business sectors specialising in paid media, PPC, SEO, paid social and web designWe offer:Trade RelationsStrategic PlanningDigital MarketingDesign for PrintDesign for Screen Photography and Film

Dubai

• Act as the single point of contact for key accounts • Produce and implement an account development plan for eachmanaged account to achieve maximum revenue • Execute the annual commercial plan• Monitor and feedback competitors activities • Meeting targets for designated Regional Accounts and defined newmarkets• Execute the sales & marketing strategy and plan of action • Continuously source new business through research andmarket intelligence.• Attend overseas trade shows, key client events, FAM trips and salestrip • Be fully up to date with budgeted/actual/forecast targets of the SBUsas well as own segment and individual target.• Responsible to continuously secure below and above the linemarketing opportunities • Entertainment and hosting Trade Partners in the various hotels.

London, United Kingdom

In March 2018 I was awarded TTG 30 under 30 Tomorrow’s Travel Leaders due to my understanding of the market, networking, success in growing revenue for the accounts I handled at Talking Stick as well as launching and growing the African product rapidly at Best at Travel. Throughout the year I will be taking part in dinners with current market leaders in the industry as well as having the opportunity to provide talks with Universities in London to students studying Tourism and Hospitality.

Responsible for all contracting with DMC’s and properties sold by Best at Travel as well as what’s included on the website, attend We Are Africa and WTM as a hosted buyer to source new business as well as maintaining it. Worked closely with the marketing department to find ways to better promote the tailor-made portion of the business through social media, PPC, advert copy, out of home campaigns as well as newsletters.Worked closely with the tourism boards to better understand the trends of the market and what areas were selling and what areas needed better publicity. I contracted with all new DMC’s in destinations not offered.

Service clients in Africa, India and Sri Lanka offering sales representation, marketing, tourism strategic planning and public relations within the United Kingdom, Ireland and Europe.My role included attending all major travel shows including, FITUR, WTM INDABA and ITB; holding meetings for my clients; organising road shows for training and meetings; looking after all social media channels; and hosting FAM trips. Worked closely with the Tourism boards to assist with campaigns and FAM trips as well as attending Roadshows in the UK and Europe.· Worked alongside the UK buyers as well as my accounts to make sure they were aware of the worldwide tourism trends. Developed presentations when pitching for new accounts and delivering them. Worked closely with the Travel Agents in the UK such as STA Travel, Flight Centre, WIN Advantage Travel and Trailfinders making sure all rates, marketing material and product knowledge were up to date.

Maximised revenue from the corporate and leisure segment across the UK and Europe and created and enhanced relationships with potential partners to increase market share of MICE, long stay apartments and leisure business.Accountable for yearly budget, business and strategy plans and eveloped a high value leisure and corporate database through networking and trade shows.Analysed market trends and reported to the Managing Director based in South Africa on relevant matters.Following my time at Legacy I had grown the UK and EU business from the 5th biggest producer of business into Africa to the 2nd, after the United States.

Diploma, Carpentry And Joinery

Education record

Education record

Education record