David Regan Email and Phone Number
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MARKETING DIRECTOR / Brand Director / Communications Director / 415-336-3553 / davidwregan88@gmail.com /I am a passionate, results-driven, creative marketing leader with a proven history of success in building high value brands, positioning companies as market leaders, capturing the hearts and minds of enterprise buyers, building high performance teams, and driving pipeline for revenue growth.My career focus has been in helping enterprise software companies grow from start-ups to established organizations by building innovative, integrated marketing programs and go-to-market strategies. With in-depth expertise and experience in the clinical software market, recently I have been instrumental in generating 200% growth over a two year period for a newly launched clinical trial intelligence platform. CORE COMPETENCIESMergers and Acquisitions – experience positioning companies for acquisition and transitionDemand generation – develop the strategy and manage the marketing programs that drive demandMarket intelligence – expert on customers, buying criteria, competitive intelligence to gain market share Sales enablement – communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of ERT products and Perform product demos to customersAesthetics - Strong sense of the aesthetic with experience in graphic design and collateral productionCreativity in Business…• Brand Development• Product Positioning• Product Launch• Demand Generation• Campaign Development• Marcom Production• Sales Training & Support• Strategic Messaging• Growth MarketingTechnical SkillsDesignPhotoshop, InDesign, Illustrator, Mac Pages, Numbers, Keynote, MS Word, Excel, PowerPoint EngageTwitter, Facebook, LinkedIn, Google Docs, Salesforce, On24 Marketing Automation ProduceVideo Production, Video Editing, Voiceover, Scripting, Storyboarding, Video Shoots, print collateral, trade show and conference collateral
Aqua Metals, Inc.
View- Website:
- aquametals.com
- Employees:
- 40
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Aqua Metals, Inc.San Francisco, Ca, Us
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Vice President Of CommercialAqua Metals, Inc. Jun 2017 - PresentReno, Nevada, UsA fast-paced start-up environment calling for diverse skills, versatile problem solving and efficient execution. Position reports to CEO and consists of a range of responsibilities.• Directed communications and messaging as company went through significant change management, achieved revenue generation, and now strives to achieve profitability. • Directed and developed corporate messaging and branding for a first-of-kind technology attempting to disrupt a 100 year old, highly established industry. Led a pivot in positioning that shifted focus towards partnering with key industry titans resulting in establishing and strengthening strategic partnerships used as a launching pad for penetrating previously untapped opportunities. • Lead online presence and a social media strategy that focused on the potential impact of the technology, keeping investors engaged and up to date on progress as we scaled towards revenue generation and profitability. • Developed strategy for and executed all corporate events. This included marketing, agenda and presentation development, as well as onsite event management.• Directed tradeshow and conference strategy and developed all support collateral. Business Development• Worked with VP of Licensing to develop company’s licensing strategy for its patented first-of-kind technology. Initiated global rollout which included conference launch and extensive travel for meetings with key prospects in India, China, and South America.• Played integral role in negotiation process that succeeded in achieving a $16 million+ strategic Operations Maintenance and Management (OM&M) contract with $25 Billion dollar global entity. This resulted in the company gaining the ability to pivot to licensing their technology. • Led all strategic partner negotiations and managed relationships. This included fortune 500 companies such as Interstate Batteries, Johnson Controls (Now Clarios) and Veolia North America.
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Product Marketing Manager, Insights CloudErt Nov 2014 - Mar 2017Philadelphia, Pa, UsUpon ERT’s acquisition of eClinical Insights, scaled up product marketing of clinical trials SaaS, boosting YoY sales >300% 2 years in a row, to expand revenues from $4M to $12M by FY 2016 while navigating ongoing M&A integrations at a personnel, process, and technology level.Product Marketing Strategy• Integrated eClinical Insights into the ERT product line, spearheaded multi-channel marketing campaigns generating 700+ new leads resulting expansion of client base from 12 to 100+ clients. Launched attachment strategy to quadruple project load of existing client base.• Contributed to next-gen product strategy, identifying M&A targets to expand feature sets to include risk-based monitoring, financial management, and site selection.• As the marketing lead for 1 of ERT’s 3 core product suites, participated in an 8-month rebrand, including collateral, website, and sales training, careful to align the eClinical Insights product line with the larger corporate brand and strategy.Marketing Communications• Oversaw design and production of data sheets, sales pitches, scripts, webinars, templates, web content, downloadable forms, and presentations to empower sales force. -
Head Of Marketing & CommunicationsEclinical Insights, Inc. Nov 2013 - Nov 2014Productized, branded, launched, and marketed PharmaPros’ proprietary clinical technologies as a new SaaS solution delivered through its spinoff, eClinical Insights. Generated demand and built client base to ultimately attract VC funding and 2 buyout offers leading to acquisition by ERT.Product Marketing Strategy• Defined first-gen product differentiation strategy, underscoring a powerful integration layer used to aggregate real-time data from multiple sources.• Developed thought leadership platform to educate risk-averse biotech, pharma, and device companies on the benefits and reliability of cloud technology and place eClinical Insights at the forefront of this industry-wide movement.• Pivoted product positioning from an all-in-one clinical solution to a modularized suite of 4 standalone products providing automated data management, project management, collaboration forum and tools, and data analytics.• Created marketing policies, brand management guidelines, and sales enablement programs.Marketing Communications• Crafted a series of product positioning and strategic messaging frameworks tailored to each of the 4 products and further broken down by target audiences – CxO decision-makers, systems users, and third-party influencers.• Created content strategy and collateral for lead-gen and awareness campaigns deployed through website, digital marketing, email, earned media, white papers, social media, educational seminars, direct mailers, and sales reps.• Drove PR strategy surrounding first $4M beachhead account with Biogen Idec to showcase SaaS product’s unprecedented ability to facilitate global studies.• Produced trade show presence to impress industry moguls like Bristol Meyers and GlaxoSmithKlien
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Director Of MarketingPharmapros Oct 2008 - Nov 2013• Led the Marketing Strategy and development of core product positioning, messaging and segmentation • Planned and executed the launch of new releases and manage the cross-functional implementation• Delivered integrated marketing campaigns to drive funnel growth and meet sales goals • Managed all corporate trade shows and developed all support collateral• Played key role in the strategy to transition the company from services to a software provider
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Marketing & Communications ManagerMarsys Jan 2007 - Sep 2008San Francisco, California, UsMARKETING COMMUNICATIONS MANAGERRapidly generated marketing materials for this shape-shifting think tank/incubator to entice A-list private investors as well as beta customers at the level of Coca-Cola and HP, prior to revealing a prototype of the proposed technology product.Marketing Communications• Designed product branding, logos, and marketing collateral catered to Cloud Technology, Cyber Security, Video Content Distribution, and Ad Server industries.• Revamped multifaceted corporate website to support new product ideas while still promoting base service of data center storage brokering. -
Brand ManagerSeven Design Feb 2004 - Dec 2006Sausalito, Ca, UsReimagined product/company messaging, brand, visual design, web presence, and event marketing campaigns on behalf of 50+ consumer technology startups as well as some larger enterprises such as Visa, Pacific Gas & Electric, and Boston Scientific.Marketing Communications• Expanded the thought process of clients from merely visual redesign to broader rebranding across all collateral communicated through logo, tag lines, naming, and content.• Conducted extensive market research, competitive analysis, and customer segmentation to drive a results-focused design strategy.• Coordinated third-party production for large-scale client projects, in addition to leading in-house creative teams in designing all content, art, and illustrations. -
Marketing ConsultantGlaxosmithkline Apr 2003 - Feb 2004Brentford, Middlesex, GbGlaxoSmithKline was transforming their approach to conducing clinical trials across their enterprise by transitioning from paper based trials to electronic data capture. I was brought in to implement a motivational campaign to promote retraining to the 3000+ workers effected by this transition. A campaign was developed based on milestones throughout the project life cycle; worldwide events were scheduled that included giveaways, key speakers and knowledge sharing sessions, websites, intranets and print materials.• Led the transformation of the approach to conducting clinical trials from paper to electronic based trials• Implement a campaign to promote retraining of over 3000 workers affected by this transition• A campaign contained milestones throughout the project life cycle; worldwide events that included keynote speakers, giveaways, and knowledge sharing sessions• Designed and implemented project websites, intranets, and print materials
David Regan Skills
David Regan Education Details
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Maryland Institute College Of ArtCommunication Arts
Frequently Asked Questions about David Regan
What company does David Regan work for?
David Regan works for Aqua Metals, Inc.
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David Regan attended Maryland Institute College Of Art.
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David Regan has skills like Marketing Strategy, Brand Development, Brand Management, Marketing Communications, Creative Strategy, Corporate Branding, Marketing, Seo, Online Marketing, Email Marketing, Photoshop, Graphic Design.
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David Regan's colleagues are Ashley Mills, Ryan Harrison, Vincent Divito, Cardell Williams, Darrell Grayson, Carly Frye, Russell Reinap.
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