Created and built upon positive relationships with the Top 4 Mults, Ocado and Milk & More, implementing new listings, promotions and JBP’s. As well as high end Foodservice distributors, Export and private label for free-range egg and pasteurised liquid egg producer and packer.Identified and drove new business opportunities.Despite the disruption brought about by Covid-19 to the catering industry, delivered double digit growth, focussing on retail, online grocery and foodservice home delivery. Reason for leaving redundancy covid

Started the trade and wholesale division of Warrens Bakery on their exporting journey at ISM Cologne.Additionally delivered sales and profit within Foodservice. Control over regional and national retail accounts including Asda and Tesco.Successful management of Aldi bakery tender for Specially Selected muffins.Achieved thirteen new listings within Central England Co-op and Co-op Cornwall food stores with further roll-out to follow in Southern Co-op.Secured listings in Morrisons 23 SW stores.Gained twenty ongoing listings with TK Maxx Gourmet Food Europe.Secured Christmas 2018 listings with Ocado.Won listings of crisps within St Austell Brewery’s managed pubs and inns.Achieved branded listings within hampers and gift foods for John Lewis, Waitrose, Lakeland, Debenhams, Tesco Direct, Garden centre groups, as well as Moonpig and other national online gift companies.Giving direction and support to junior members of the sales team. Reason for leaving redundancy factory closure.

Responsible for leading the commercial function of this SME family business.Getting the business back on track and winning back lost business.Reviewed range, viable and profitable lines, pricing, marketing material and branding. Full P&L responsibility.Managing own label and branded projects, generating beneficial business in new markets.Both the launch of an own label range for The National Trust and branded lines into Moonpig, resulted in those listings, being the customers overall biggest selling products.Delivered the 2014 budget with double digit gain, increasing profit margins, with 2015 in strong growth. Won the GetSet 2014 Business award for marketing growth judged by 'The Apprentice' adviser Nick Hewer.

Played a major role in successfully turning around the business from £0 to £3m turnover and into profit within 3 years after Furniss was bought out of administration in Aug 2006, by Proper Cornish Food Company.Set up an Export division from scratch, accounting for 10% of the business with a presence in 16 Countries.Developing strong partnerships with customer contacts, increasing brand awareness and reducing the reliance on seasonal peaks to drive profitable growth.Managing a large number of regional and national accounts including Booker, Appleby Westward (SPAR), Woolworths, Asda, Waitrose, Musgrave Retail, Spirit Pubs, Rail Gourmet, Greencore, Discounters and an expanding Export trade, through a branded and own label portfolio.Analyse trends and produce sales forecasts. Negotiate cost price increases and overrider agreements.Give recommendation on NPD and packaging, launching new products to market including Furniss branded, Rick Stein, Tesco Finest and Budgens Best - where one product was crowned winner at The Grocer magazine's Own Label Excellence Awards 2008.Organise and attend the company’s stand at trade shows, IFE London, ISM Cologne.

Responsible for organising sales strategies maximising and developing sales opportunities across the whole operation of the business; producer of cider, wine, spirit, juice, preserves and visitor attraction.Launched Rattler Original Cider to the off-trade.Managed and co-ordinated all sales generated on-site through the various retail outlets, catering facilities or guided tour options and off-site to Independents, wholesale, cash and carry and multiples - securing 3 new major retailer accounts.Collected feedback from visitors, compiling market research information.Reviewed group visits and coach operators. Liaising with the various tourist boards and organisations.Managed the company’s point of sale, advertising, branding and PR - gaining a piece on ITV Westcounty news.

Managed and developed a customer base with a turnover of £9M comprising of wholesale, cash and carry, foodservice and regional multiple trading Groups including Bestway, Sugro, Today’s, Sterling, Booker, Landmark, CI Co-op and Checkers Xpress.Agreed annual joint business plans for all customers.Profitably developed branded business, achieving sales, distribution and display targets, working with van sales and sales executives within my designated sector.Coached and presented to my accounts sales teams and their customers – achieving double-digit growth within Christmas and Easter categories which had previously been in year on year decline.Managed my area 'Impact' van sales promotion team – Success story of development within tourism businesses circulated to the board, with congratulations letter from Cadbury Schweppes MD.Produced detailed account plans and local promotions ensuring best value of investment. BDM of the year winner 2004.

Maximised distribution and visibility of Trebor, Bassets, Barretts, Maynards, Butterkist and Ernest Jackson medicated brands, within independent premises, forecourts and other retail outlets. Working in partnership with customers to develop tailored promotional activities identifying opportunities for additional distribution of Trebor Bassett products.