Developed B2B brand narrative, argument, and product/audience messaging strategy for a newly branded, category-defining startup in holistic cyber risk management.

Short freelance research, analysis, and positioning work to align a Fortune 500 technology company with a crucial but highly niche audience.

Strategized and created a digital experience to promote an historic collaborative artwork. As a result, it's facilitated sales to the Pompidou, Tate Britain, V. & A. and the Hamburger Banhof.

Shaped the UX & creative strategy for a gamified community experience for a digital Fortune 500 company.

“David line-edited an especially complex manuscript, weighing in at over 135,000 words. I’ve experienced only a couple of editors in my life whose work ranks with his. I haven’t encountered this level of skill and rigor since my first novel was edited by Random House in the ‘80s.” The Strangler Fig will be published in 2023 by the Black Spring Press, UK.

Created and implemented a content strategy that increased sales by 48%. Wrote 3 book-length art catalogs each year, led content design for a major website revamp, wrote direct/PR/digital/social content, and administered floor sales.

Wrote RFP responses with a 90% success rate, leading to $1MM in signed revenue in 6mo. (16% of annual contracts). Planned information architecture for Fortune 500 websites. Mentored junior designers.

Performed a unique role on IBM’s global “Smarter Planet” initiative as a “story hub” for the global 360° B2B campaign. Collaborated with multiple senior leadership teams to develop long-arc, multi-themed strategic plans that resulted in a Silver Effie for 5-Year Sustained Success. Wrote 24 winning Effie & Cannes Lions papers. Successfully pitched dozens of high-profile TVCs broadcast globally.Planned a content project for IBM Research that evolved into the first successful B2B social platform, and 3 award-winning content modules. Curated and developed social content. Pitched ideas. Edited scripts. Saved a $1MM ad buy & wrote crucial contributions for a winning $60MM pitch.

Researched and wrote catalogues and print brochures promoting worldwide cultural, historical, and ecological cruises (over 250/yr). Wrote all correspondence and collateral, including ghostwritten letters from professors, journalists, explorers, and a Moon-walking astronaut.

Contributing writer on the local Chicago nightlife, electronic music, and architectural beats, with three cover stories and interviews with major recording artists.