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David S. Email & Phone Number
Founder and CEO
at
CATCH TWO/FIVE HOLDINGS LIMITED
LinkedIn matched
✓ Verified August 2026
3 data sources
Profile completeness 86%
Current company
Role
Founder and CEO
Location
Thetford, England, United Kingdom
Company size
Who is David S.? Overview
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Quick answer
David S. is listed as Founder and CEO at CATCH TWO/FIVE HOLDINGS LIMITED, a with 3 employees, based in Thetford, England, United Kingdom. AeroLeads shows a matched LinkedIn profile for David S..
David S. previously worked as Founder/CEO at Catch Two/Five Holdings Limited and International Sales & Marketing Director at Xorbars Ltd. David S. holds Tquk Level 2 Certificate In Digital Marketing (Rqf), Marketing from New College Swindon.
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CATCH TWO/FIVE HOLDINGS LIMITED
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Profile bio
About David S.
Commercially aware with an entrepreneurial mindset, I am an accomplished senior business lead (C-Suite) with global exposure and expertise in marketing, product development/management, and operational leadership across new start-ups (subsidiaries) and existing cross-business functions. My career has allowed me to apply a combination of innovative, analytical, and strategic skills to deliver significant and prolific success and growth across B2B, B2C, FMCG, consumer goods, and direct selling. I have a proven track record of creating, developing, and leading high-performance teams, spearheading empowerment, ownership, and accountability. Throughout my career, I have identified and actioned areas for improvement across people and systems, including introducing new processes to create efficiencies and developing internal talent. Additionally, I have navigated periods of change and transformation, whilst maintaining performance and overcoming presented barriers to ensure seamless operations. From a financial perspective, I have controlled complex P&L’s and managed significant budgets, delivering exemplary results, in terms of sales, revenue, and profits. Some of my achievements include: - Spearheaded increase in sales revenue by +60% through product launches- Improved performance of New Product Sales (incremental business) by 51%- Reduced number of products launched in 1-year from +130 to 63, maintaining strong revenue results- Delivered $multi-millions of incremental revenue in the largest market, developing a category product system- Reduced packaging waste in factories, generating +$1m in savings - Increased overall quality levels of products, warehousing/operations, and processes - Improved efficiencies across the business through process enhancements - Introduced a Product Steering Committee, providing global overview and market insights - Protected business further with introduction of new Vendor Audit Process, Vendor Selection Criteria, and New Vendor Contract- Saved +$multi-thousands per annum with creation of a global procurement process My experience extends into directorship/co-ownership of a family business, in addition to NED for another business. These positions allow me to share my transferable skill set, driving strategic direction and growth.I am looking to increase my networks and source new hybrid/remote or consultancy opportunities. I would be happy to share a copy of my CV on request and I look forward to connecting with you.
Current workplace
David S.'s current company
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Catch Two/Five Holdings Limited
20 roles
David S. work experience
A career timeline built from the work history available for this profile.
Founder/Ceo
Current
Apr 2023 - Present
International Sales & Marketing Director
Current
Jul 2023 - Present
Non Executive Director
Xorbars is the UK's leading supplier of garden pull up bars & fitness equipment. From a simple outdoor pull up bar or full outdoor gym for the garden.I engaged with the business as a NED, advising on marketing strategies, product development, growth plans, and international/commercial targets.
Aug 2017 - Aug 2023
Co Owner/Director
CurrentI co-founded this family-run pet business, offering specialism in raw dog food, handmade dog beds, and accessories, whilst incorporating dog photography (via Wagtail Photography).My role focuses on providing commercial and strategic advice and direction, and digital support.
Jul 2016 - Present
Global Chief Product Officer (Cpo)
On appointment, I formed part of the Leadership team to drive global leadership of overall product sourcing, development, procurement, and production across Norwex factories, including Australia, New Zealand, Malaysia, UK, Ireland, Europe, China, Canada, and US. I led a team of c.+60 with 22 direct reports and managed 3 complex $multi-million budgets/P&Ls. Managing 3 core product areas (Textiles, Household Products (including Hard Goods), and Personal Care Products), I developed multiple categories and led the Product Council to develop product strategies and roadmaps for rolling 18-to-24-month product pipeline. I led R&D across multiple sites, managed CRM activity, and drove brand guidelines, creating strategic marketing plans for each global market. Additionally, I partnered with and managed factories in China and Dallas, USA, working with global stakeholders to establish and optimise procurement strategies across the Norwex product portfolio. Solution-led, I drove numerous improvements, including across the procurement process and the introduction of standardised performance management tools. During my tenure, I also led the vertical integration of Textile production, which became fully operational within 6 months, as well we implementing LEAN across manufacturing facilities.
Oct 2018 - Apr 2023
Head Of Marketing - Ibu Uk (Sda, Microwaves & Essentials)
With the merging of Whirlpool Corporation & Indesit Company, a new structure was put into place. This included the launch of an Independent Business Unit – Small Domestic Appliances, Microwaves & Essentials/KitchenAid MDA. I ran this unit as a separate business with its own Management Team (UK & EMEA), Salesforce, and Marketing Team, and delivered our own P&L. I was promoted to Head of Marketing managing all Product, Category, Trade, Digital, and Brand Marketing. I led a team to ensure the effective delivery of the profit plan set for the UK. I developed a high-performance team, ensuring the achievement of overall sales targets for SDA, Microwaves, and Essentials. I created an annual promotional plan across all channels, supported by all communication materials, both trade and consumer, with a marketing spend of £1m. In addition, I monitored the accuracy of all product content across all internal/external touch-points for SDA & Essentials. I collaborated with the core MDA Teams to ensure maximum exposure of SDA & Essentials across all communication forums.
Aug 2015 - Feb 2018
Senior Category Manager – Integrated (All Brands) & Sda
Jan 2015 - Aug 2015
Senior Trade Marketing Manager - Built In Division (All Brands)
Aug 2011 - Jan 2015
Senior Category Product Marketing Manager - Hotpoint Built-In
Jan 2011 - Aug 2011
Category Product Marketing Manager - Hotpoint Built-In
Jan 2009 - Jan 2011
Category Product Marketing Manager (Fmcg) - Cleaners, Wipes & Aircare
Jul 2005 - Dec 2008
Marketing Manager - Hospitality & Healthcare (B2B)
Jul 2003 - Jul 2005
National Account Manager – Hospitality (B2B)
Johnsondiversey
Jul 2002 - Jul 2003
Key Account Manager – Hospitality - South West Region (B2B)
Johnsondiversey
Jan 2002 - Jul 2002
Sector Sales Specialist – H&I Lodging (B2B)
Johnsondiversey
May 2001 - Jan 2002
Senior Sales & Marketing Co-Ordinator (B2B)
Jan 2001 - May 2001
Insurance Clerk & Sales Co-Ordinator
Jan 1999 - Jan 2001
Team Leader/Claims Negotiator
Jan 1997 - Jan 1999
Insurance Advisor
Jul 1996 - Jan 1997
3 education records
David S. education
Tquk Level 2 Certificate In Digital Marketing (Rqf), Marketing
Dipolma, Photography, Diploma
The Photography Instititute
Humanities & Business, 1St Year Only
FAQ
Frequently asked questions about David S.
Quick answers generated from the profile data available on this page.
What company does David S. work for?
David S. works for CATCH TWO/FIVE HOLDINGS LIMITED.
What is David S.'s role at CATCH TWO/FIVE HOLDINGS LIMITED?
David S. is listed as Founder and CEO at CATCH TWO/FIVE HOLDINGS LIMITED.
Where is David S. based?
David S. is based in Thetford, England, United Kingdom while working with CATCH TWO/FIVE HOLDINGS LIMITED.
What companies has David S. worked for?
David S. has worked for Catch Two/Five Holdings Limited, Xorbars Ltd, The Wagtail Way, Norwex, and Whirlpool Corporation - Emea (Europe, Middle East And Africa) Region.
How can I contact David S.?
You can use AeroLeads to view verified contact signals for David S. at CATCH TWO/FIVE HOLDINGS LIMITED, including work email, phone, and LinkedIn data when available.
What schools did David S. attend?
David S. holds Tquk Level 2 Certificate In Digital Marketing (Rqf), Marketing from New College Swindon.
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