Before joining Archetype, I worked in PR for publishers Faber & Faber and Scholastic, and was the Head of PR & Content for Creativebrief.At Archetype, I help clients tell the stories they want to tell. Whether through an article in Fast Company, a newsworthy research report, on stage at HubSpot Inbound, or something else – I love to turn ideas, data and opinions into exciting content that makes the client proud and the reader curious. I've worked for companies that include Asana, Slack, Pleo, BayWa r.e., Coca-Cola, Shopify, Capital One and Mailchimp.Outside of work, I used to work as a film journalist and have written two novels.