David Seitter Email & Phone Number

Greater Minneapolis-St. Paul Area

Responsibilities include working with internal DRC teams to maintain, enhance and develop products and solutions that help meet the needs of our K-12, English Language Learner and Adult Education customers.Develop and lead the execution of sales and marketing strategies for DRC products. Responsibilities include: participation and oversight of state and district customer meetings, presentations and attendance at state and national conferences, RFP solutions and presentations, pricing and contract negotiations, program management and customer implementations, establish and maintain budgets, product development, and training.Serve as a member of the DRC Senior Management Team and Product Advisory Committee.

New York, New York

Responsible for developing and implementing sales strategies, budgets, pricing and market plans for CTB's Sales and Marketing departments. Field work includes assistance with customer facing meetings and events, proposal presentations and BAFO’s, focus groups and contract negotiations. Responsibilities also include integration of new products and acquisitions, support for product development and roadmaps, investments, digital marketing and CRM system management.As a member of the CTB Executive Team I assisted in the development of CTB's strategies for supporting our existing customers, transition to digital platforms and the development of new products and solutions for expansion into new markets.

New York, New York

As Vice President for Online Sales my team was responsible for spearheading the online sales of McGraw-Hill’s award winning Acuity and Yearly Progress Pro products.Responsibilities included hiring and leadership of a new field team, co-management of the product design and roll-out phases, investment strategies, future product roadmap and enhancements, extensive customer interaction, marketing, customer implementations and customer focus and advisory groups.

New York, New York

Managed the K-12, as well as the Adult Learning markets in the Northeast region for Pearson Digital Learning, a leading multimedia publisher in education. Led and motivated a sales organization to achieve both team and individual goals; developed and deployed sales quotas, budgets and profit goals and provided leadership and guidance to assist sales and support staff with their professional growth. Oversaw and advised Professional Service and Technical Service organizations to insure successful implementations. Worked with operations and marketing teams to ensure smooth transitions with new products, partnerships and changes in the marketplace.

New York, New York

Managed regional sales territory for newly created education division. Responsibilities included: sales projections and forecasting, team budgets, marketing activities and customer contracts. Additional responsibilities included: hiring and training new personnel, managing Value Added Resellers (VAR's) and implementation of all customer service and telemarketing policies and procedures. Consistently exceeded annual sales goals.