David Shanker Consulting, LLC focuses on helping Executives improve their performance. We advise and coach CEO's and Chief Revenue Officers and work with CRO's and their Sales Teams to improve their performance.

Highlight is a venture-backed startup offering agile in-home product testing via curated discovery boxes.Highlight offers end-to-end automation of the product testing process, and access to a pre-screened, hyper-engaged consumer community.

Executive Forum is a highly engaged community of executives from leading corporations who share a passion for "what's next" to drive the business growth of tomorrow. Since its formation in 1995, the Executive Forum has grown to over 400 members who are the top-most leaders at market moving companies, run portfolios for the most innovative PE firms and serve as directors on boards — public, private and non-profit. Admission to the Executive Forum is based upon a rigorous nomination and review process. By design, approximately half the EF members are President/CEOs, and the others are at the COO, CFO, CMO, CIO and VP levels.

Hired to shape company vision and strategic direction for B2B Media company specializing in production of digital content, events, research, and insights. Orchestrated vertical/channel approach. Identified profitable growth and cost containment opportunities. ● Authored company vision and strategy along with staffing executive team with strong, dynamic leaders in 1st 90 days.● Reduced costs by $3M+ by streamlining and integrating operations of 5 newly acquired companies (200+ employees in 4 locations) to create shared service teams. ● Spearheaded go-to-market strategy that triggered profitable growth in Hospitality and Technology verticals within 12 months. ● Championed community building and brand loyalty for sustainable growth. Introduced “Restaurant Technology Network” membership community, exceeding year 1 forecast by 40%. Increased membership renewal rates from ~ 75% to 92% for “Path to Purchase” Brand by crafting engaging messaging focused on client benefits.

Recruited to lead global digital panel and data collection market research firm.● Drove profitability by streamlining operations and integrating sales teams of 3 different subsidiaries into 1 business with 6 North American locations and 150 employees. ● Facilitated largest deal in corporate history, $35M, from presales to negotiation and then implementation.● Delivered double-digit growth, exceeded profitability targets by launch of Latin America (LATAM) business.

Recruited to provide executive leadership to achieve aggressive goals for digital marketing/market research startup providing CPG companies with an online product sampling platform.

Retained post-acquisition to apply leadership and proven record of accomplishment towards building the infrastructure to provide clients with a richer and more robust data collection service.● Spearheaded 5% revenue growth and 9% revenue EBITDA growth through improved sales strategy and solutions-based selling with cutting-edge CRM process and effective digital marketing campaigns.

Reporting to both Chairman and CEO, we achieved aggressive financial targets, steered the team through aggressive growth and positioned the Company for sale. Accountable for all internal functions of Company: Finance, Human Resources, Operations, Engineering, Marketing Sciences, and Product Development.