Manage a team of specialized digital marketers focused on expanding product marketing, the customer website, our communications plans, and finding and nurturing customers to increase customer sales opportunities. Work closely with an internal cross-functional team to focus on improving all of MasterControl's customer success efforts.

Manage a team of specialized digital marketers focused on finding and nurturing prospects and customer sales opportunities. Manage a team of Web Developers that create and optimize all of our digital properties. Work closely with team to manage our websites, emails, search engine optimization, pay-per-click, social media, portal, banner, and other digital marketing avenues with a special focus on content marketing. Work closely with the content creation team and other internal departments to focus our product messaging on our target markets in multiple languages. Responsible for analyzing all Marketing channel metrics from the beginning interaction through sales closure to determine Marketing ROI. Create and manage budget related to team and digital marketing expenditures.

Managed a team of specialized digital marketers focused on finding and nurturing prospects and customer sales opportunities. Work closely with team to manage our websites, emails, search engine optimization, pay-per-click, social media, portal, banner, and other digital marketing avenues with a special focus on content marketing. Work closely with the content creation team and other internal departments to focus our product messaging on our target markets in multiple languages. Responsible for analyzing all Marketing channel metrics from the beginning interaction through sales closure to determine Marketing ROI. Create and manage budget related to team and digital marketing expenditures.

Managed the Google, MSN, and Yahoo pay-per-click accounts to generate sales leads. Entailed identifying appropriate key words relating to our business, setting appropriate bid amounts, monitoring click-through rates and conversion performance, writing new advertisements, identifying the correct web pages and white paper downloads to offer prospects, and reporting on metrics. Managed the search engine optimization efforts to increase search engine rankings and conversion rates to generate sales leads. Entailed identifying top key words to help optimize key web page elements, working with writers to write new page content and improve existing content, offering appropriate white papers for download, finding external web sites willing to link with ours, creating internal and related links to other pages on our website, and reporting on metrics. System administrator of the Salesforce CRM program.

Managed inbound / outbound sales qualification team. Team handles the majority of the inquiries surrounding the MasterControl software and pre-qualifies them before sending prospects to a sales representative.

Worked as Supervisor, Lead Supervisor, Client Services, or Assistant Call Center Manager on these accounts: Sprint, Fleet Credit Card, Providian Credit Card, MSN Tier 1 Technical Support, MSN Tier 3 Technical Support, Movielink, Soap City, Microsoft Small Business Center, Windows XP SP2 Technical Support, Chase Bank Credit Cards, Verizon, Motorolla, Clearwire, Intuit

Supervisor of Prospect, Dealer, Credit, Commercial, Collections, and Customer Service at DirecTV. Escalations Manager supporting supervisors on difficult customer issues.