• Launched MFS in the Southeast Portfolio with direct oversight of all Product Sales, eContracting, Training & Development • Actively trained, onboarded, and led 3 new Area Sales Managers into top 10 national FY21 volume and penetration finishes• Conquested 10 out of 35 Floor Plan accounts in the first year of operation with several expected in the next fiscal year• Achieved FY21 national 1st in Insurance Penetration, 1st in eContracting, 2nd in Insurance Volume, and 3rd in Market Share• Successfully established new dealer and dealer group relationships and strategically conquested insurance business away from JM&A and other providers through high-level conversation, presentations, education, and training.

• Increased YOY market share and insurance product penetration by 8% and 21% respectively while proactively managing the transition from preferred option financing (balloons) to leasing for all Arkansas Toyota dealers via corporate and dealer council top-down buy-in, one-on-one manager training, and implementation of data driven decisions• Coordinated and actively managed 4+ credit analysts and credit supervisor, increasing bottom-line support by 9%to TFS• Actively trained dealership sales and finance managers in Salesforce, RouteOne, Tableau, Toyota’s STRATUS platform, and a host of other automotive/dealership systems in order to increase efficiency and drive penetration• Managed and actively secured $500 million in wholesale, real estate, working capital, and construction loan portfolios • Derived several reports and trackers to encourage utilization of TFS’ products and convey our worth to our customers

• Conceptualized and oversaw the company’s re-branding, directed customer engagements, established new reporting systems, and implemented necessary sales processes, resulting in 147% increase to customer engagements• Directly managed 12+ office staff and contractors, onboarded new personnel, and created required training materials• Created the processes by which the firm books reservations and maintains customer relationships through Salesforce• Actively sought out and acquired local partners to create brand loyal public influencers and grow their affiliate network• Utilized data to understand and implement necessary changes, to generate corporate buy-in and encourage enthusiasm

• Established 13% YOY sales increase and achieved a national top-10 zone growth finish for the month 3 times in 2015• Developed and implemented the ‘Daybreak Report,’ a daily key metric tracker that derives data from multiple sources and aggregates it into a form deliverable to dealers every morning; it is currently still in use throughout the field• Allocated dealers’ monthly product and helped create and communicate subsequent customer and dealer incentives• Authored ‘Digital Marketing: Training for the Future,’ an efficiency and competency increasing initiative and training module• Collaborated on the Ford College Ambassador Challenge, created market and regional incentives, collaborated on east region auto shows, and sought bids for activation campaigns and ongoing contest development for Ford’ eastern region

• Actively managed 30+ Campus Ambassadors and directly led efforts related to University outreach and the Thunderbird Campus Ambassador program • Coordinated campus tours for any and all prospective students, returning alumni, and business professionals• Assisted in planning and carrying out special events on campus to increase the image of the school to prospective students

• Actively involved with customer retention due to several repeat customers and contributed to sales increase of 15.9% for 2013, bringing the last two year increase in sales to above 30%• Delegated pertinent staff members to ensure efficiency and correct handling of high-end clientele• Coordinated the timing of service with all staff members for private corporate events

• Researched and Developed ‘Digital Marketing: Training for the Future,’ an initiative to increase efficiency and competency with Dealers’ Tier III Co-op, concurrent to an increased Digital Marketing requirement• Assisted with Market/Regional initiatives; Dealer Incentive Trackers, 2015 Auto Show Preparation, etc.• Collaborated on the creative for the Ford College Ambassador Challenge and was actively involved in seeking/judging bids for project management company and ongoing contest development

• Directed target marketing focused on local resorts resulting in over 30% increase in customer acquisition• Supported CEO with logistics for corporate events including IBM’s annual executive summit

• Collaborated on the development and implementation of Front of House training material• Oversaw staff members in opening and closing duties and served as lead for VIP and corporate fine dining events

• Negotiated over 20 customer purchases per month achieving the highest associate sales average• Managed customer logs to ensure customer retention and establish greater acquisition rates

• Actively involved in recruitment, training and supervision of store associates and inventory maintenance.