Manage end-to-end operations of strategic brands (Huawei, Sony, Samsung, Apple, Lenovo, Dell, Asus, Xiaomi, etc.) and their aligned accounts in the relevant category.Established Flipkart Marketplace in Bangalore and Chennai regions, building relationships with brands and vendors, closing city/state-specific deals to cater to local consumers, and being instrumental in hand-holding brands/vendors to achieve targets.Planned and developed complete roadmaps and launched exclusive brands and products at a Pan-India scale.Exceeded business target by 198% and responsible for the P&L of brands handled.Established Power bank as a category enjoying a 60% market share as of May 2016 (growing at 20% MoM) and boosted the GP by 300bps.Strategized initiatives and projects to increase category market share, acquire new customer base, and improve customer experience, and NPS of the category.Executed promotional planning by strategizing conventional and digital marketing campaigns.Designed processes for Key Account Management (KAM) and vendor acquisition pilot teamsConsistently exceeded organizational expectations for target achievement and operational metrics. Awarded Outstanding Performer (OP) for contribution towards the Business Unit in Jan 2016 and Jan 2018 appraisal cycles’ (Top 5% of manpower). Exceeds Expectation (EE) performer in previous cycles.Handled categories such as mobiles, laptops & tablets, IT Peripherals and Mobile Accessories.

Designed and developed three key teams in the company vis-à-vis Procurement, Business Development and Client Service.Formulated key processes for scaling up Finance and Supply Chain Management.Increased the client base from two online platforms to eight in eight months’ time.Boosted the vendor base from two brands to fifteen in a six months’ time.

• Handled the branch’s P&L.• Headed Business Development, Marketing and Administration.• Established the organization singlehandedly. • Liaised with multiple internal and external functions to establish and run the organization.