Horse Ranch, Breading and Boarding Facility

Oversee the company's sales and marketing activities

▪ Manage the Branch to include hiring, training and developing personnel as well as following and implementing appropriate policies and procedures, insuring a culture of ethics and safety is followed.▪ Renew customer contracts, negotiate price increases, and visit customers while maintaining high performance from the location’s employees in a competitive business environment. ▪ Directly responsible for managing all customers in NW Michigan generating millions of dollars in annual sales. Use weekly service reports to guide route representatives for areas needing improvement. Growing the location through initiatives/contests and maximizing profit by scrutinizing the performance of route representatives through coaching and training. ▪ Lead all safety and growth initiatives through one on one and group weekly meetings/presentations with all employees. ▪ Maintain all fleet and DOT records/requirements for the entire fleet while handling any logistics or routing changes needing to be completed.

▪ Managed the entire location to include hiring, training and developing personnel as well as following and implementing appropriate policies and procedures, insuring a culture of ethics and safety was followed. ▪ Utilized executive skills with high integrity and honesty to promote an atmosphere of trust and mutual respect throughout the entire location. ▪ Use of weekly operations report to guide staff for areas needing improvement. Growing the location through initiatives/contests and maximizing profit by scrutinizing projection guidelines and forecasting sales and profit for the corporate office. ▪ Reviewing the monthly P&L as well as well as the general ledger to verify all financial accounts are accurate. Examining all spending and approving PO's to maximize profitability for the branch. ▪ Renewed customer contracts, negotiated price increases, and sold additional products and services while maintaining stable performance in a fast-paced competitive environment.

▪ Responsible for development and management of transient business and corporate production within designated market segments to increase revenues and explore new sales channels that fostered enhanced business growth. ▪ Successfully contracted wholesale rates with nationally recognized Travel Brokers and Golf Wholesalers throughout the U.S. and Canada. ▪ Worked with social and business development organizations that included local area Chamber of Commerce, and Convention and Visitors Bureaus, on the Resort's behalf to increase awareness of their products and services.