Disrupting the access control market with our self-powering, retrofit smart lock and enterprise software analytics solutions in providing secure access management services for coworking spaces while deploying our software and technology to other industries though access control partners.

Achieve customer and financial commitments leading Sales Operations, Production, R&D/QA and Finance • Drive accountability company wide - effectiveness in sales & marketing management; oversee company planning & performance; sales pipeline, financial and operational metrics; lead sponsor of first ERP implementation, business and manufacturing analytics• Lead all customer proposals and contract negotiations• Customer account executive • Lead Production, Operations, R&D, QA, Sales Operations and product development life-cycle• Oversee Finance & Administration - Finance, HR, IT, Procurement, legal, banking, audit/tax, employee benefits, insurance• Lead analytics for key investments, M&A, international expansion, customer profitability, investor relations, debt and equity transactions• Oversee design and construction of $50 million production facility, completed in 2018 on time and under budget, and secured New Markets Tax Credits funding that returned 40% of equity back to investors• Key strategic thought leader and business partner with CEO

Led new product launch teams world-wide and Marketing department through company split.• Develop and manage cross-company Launch activities for $5B security and storage business across 35 product releases. Met all time-to-market and product goals.• Met/exceeded all key milestones as world-wide Marketing executive lead of Symantec company split ($500M opex & 800 people)• Advanced annual Marketing planning execution to most effectively deploy resources across the customer journey. Shifted 10% of our $500M budget to regional activities and improved our people/program split above benchmark to 35/65.

Develop and lead new business and performance planning across world-wide and regional activities• Designed and implemented new annual planning process across Marketing that creates one, aligned execution plan for Digital, Product and regional Marketing teams. Met world-wide revenue and bookings commitments.

Lead development of annual and 3-year business plans across $7B Ink Business and $400M .com business• Lead Market plan development and performance assessment for $7B business with highest margins in HP, including market assessment, portfolio priorities, marketing programs, operational priorities and business metrics. Maintained margin by strategic imperatives around anti-counterfeit, promotions, cost reductions and messaging. • Develop annual business priorities for .com business, resulting in revenue and margin improvements

Lead business plans, assess business performance and align sales account coverage models• Developed new sales coverage, sales funnel models and step-of-sales structure to assess performance. Improved account coverage from 65% to 90% for all graphics businesses and geographies and defined drivers for expected closure rates throughout the sales process.• Developed best practice methodology to assess competitive Marketing resource allocation, resulting in strategic shifts of 15% from world-wide marketing budget to field marketing increases in Web and demo centers budgets.• Leader for our “1-year” Marketing plan for Ink and Graphics businesses with revenue of $10B. Defined first key performance metrics for all business units, which were used monthly to assess performance.• Lead for all business reviews with CEO and EVP – more than 30+, for businesses of $3B - $10B, through multiple regime changes

Leader for world-wide and region sales/marketing operations and bid desks• Established new global and regional models for total cost of ownership, pricing models and strategy, sales tools, risk assessment and deal approval. Reduced requests from Sales for collateral by 50% in the first 6 months.• Developed ability to measure actual system profitability and sourcing to quoting tools, resulting in significant turn-around for Sales teams (from 2 weeks to 2 days).• Managed contracts/negotiations function for all customer engagements while developing standardized step-of-sales processes and tools, improving Sales ‘golden selling hours’ time by 15%.• Business sponsor for architecture and process development involving sales tools, pricing, contracts, quota/order management, asset management and service utility. Developed end-to-end IT architecture map for 10x scalability

Leader for design of solutions profitability and pricing, HP’s largest divestiture to date, planning & reporting• Developed first business and pricing models used in Services engagements for our Enterprise customers. • For HP’s largest divestiture, lead financial negotiations of pricing, cost structure and funding. Constructed a methodology for identifying worldwide drivers and costs. Highlighted internal cost structure before and after the divestiture. End result met or exceeded financial, retention, time-to-market and quality goals.

Leader supporting new product & software category and Manufacturing analytics for Color LaserJet • Financial leadership for new Digital Sender product family including analytics, planning & reporting. Increased revenue 2X and incorporated proprietary network fax software into other business units for differentiation.

Led forecasting/reporting for all dairy operations, direct delivery for the Florida market and accounts payable for the 6th largest grocery chain in the US