David Tokarz Email and Phone Number

• Responsible for the development and implementation of customer marketing initiatives for $100M+ brands, including monitoring promotional program viability and budgets• Appointed US Lead for Global Trade and Shopper Insights team• Accountable for Category Management initiatives which include identifying and implementing growth platforms• Collaborate directly with Marketing team and assist with developing long term strategic plans for the brand• Support Sales Managers to help identify opportunities and risks within their customers

• Engaged in consultative solutions that impact client issues to maximize sales and profit within the market by utilizing all research materials available (ie. Shopper, POS, Custom, etc.)• Participated in client's Annual Planning Process and presented actionable insights and recommendations to the organization• Served as the research and insights liaison for multiple New Business opportunities• Managed three on-site and four off-shore colleagues and was responsible for their career growth and development• Responsible for multimillion internal sales and profit goals on an annual basis

• Managed account and client relationships and identified solutions to meet their business needs• Played integral role in brand acquisitions, becoming category expert by creating and presenting holistic Situation Assessments• Developed promotional assessments, new product launch/tracking, product positioning and portfolio optimization analyses supporting both marketing and sales• Served as single point of contact with Sales Managers

• Analyzed market performance trends to identify risks and opportunities to client’s brands• Responsible for lead topline reporting and training of IRI systems• Led ad hoc analytical projects to resolve client issues