David Ugalde Email & Phone Number

New York, Ny, Us

New York, Ny, Us

New York City Metropolitan Area

• Analyzed programmatic PMP campaign data to identify key trends and insights, aiding in the development of effective data-driven strategies.• Trafficked 11 campaigns with a combined budget of $1.7M using Google Ad Manager, demonstrating strong analytical and problem-solving skills to ensure high-quality client satisfaction.• Collaborated with cross-functional teams, including Account Management, Sales Planning, and Ad Tech, to support GPS Ad Operations goals, utilizing data insights to optimize campaign performance.• Participated in a structured curriculum focusing on professional development and digital media fundamentals, culminating in a capstone project where I provided product recommendations based on comprehensive data analysis.

New York, New York, United States

Research & Project(s):• Columbia University Global Research and Consulting Project: Researched existing anti-hunger policies at the three levels of government. Identified advocacy targets, such as lobbying with NYC legislators to pass laws and strengthen commitment to existing frameworks, to optimize allocation of resources. Proposed educational campaigns on sustainability and nutrition, stakeholder identification, and best practice methodology to reach out to local organizations to collaborate with the UOC.• Public Schools for Cornell Nutrition Workshop: Partnered with Cornell University Cooperative Expansion to propose nutrition and health workshop series to parents of public school students. Updated workshop flyers (English/Spanish) and created comprehensive list of all the public schools in a 10 km radius in the East Harlem area. Made a concerted effort to recruit public schools by calling and emailing school representatives. Reached and exceeded recruitment goal of participating parents. Volunteering:• Community Dinner Soup Kitchen Meal: Assisted staff in the preparation, serving, and cleaning-up of healthy meals for over 1,550 food insecure New Yorkers.• Food Pantry: Assisted staff in the packing and distribution of perishable and non-perishable food, welcomed and signed-in guests, translated for Spanish-speaking food insecure New Yorkers.

New York, New York, United States

S. Arthur Localio LaboratoryDepartment of Surgery• Shadowed Post-Doctoral Research Fellow, assisting with data entry using Microsoft Excel and conducting literature reviews.