David W. Neal work email
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Successful teams are built around good people, clear goals and proactive communication. As a marketing leader, I strive to help solve marketing challenges as well as to inspire teams to work towards our goals in a strategic and collaborative manner. Website - www.davidwneal.net (client examples and further work experience)Key Expertise: B2B Marketing, Digital Transformation, CX Strategy, ABM, Demand, Technology Marketing, Advanced Analytics, Google, MarTec Platforms, Marketing Automation
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Vp, Client ServicesJust Global, Inc. Oct 2023 - PresentEmeryville, California, UsPortfolio lead for a fantastic agency which strives to deliver exceptional service for B2B clients globally. -
Vp Client Services ConsultingConsulting Dec 2022 - Oct 2023Helping agencies create great work and build high performing teams.
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Vice President, Group Account DirectorTransmission Jun 2020 - Nov 2022London, London, GbOversee Transmission's largest P&L globally including the cornerstone account as well as key growth accounts within North America. B2B marketing work - ABM program strategy, marketing strategy/ analytics, content strategy/ thought leadership, Creative concepting, media/ campaign activation planning, marketing production/ program management.Primarily focused on B2B Technology clients - HP Inc., Informatica, ZScaler, Transmit Security, VM Ware, Fujitsu, Poly, DocuSign amongst others. -
Vice President Client PartnerHero Digital, Llc May 2019 - May 2020Chicago, Illinois, Us- Led cross functional team of paid media, CX strategy, analytics, program management, and creative leads to run AOR relationships for a diverse range of Technology and Financial Services clients- High-performing multi-channel demand generation and acquisition programs- Digital transformation through integrated demand gen, third party tools and analytics- Agency lead for Salesforce engagements including a key Dreamforce strategy project- Creative campaign development for new brand positioning, product launches, ABM/ Demand Gen and COVID-19 response- New business lead for B2B Technology companies in the Bay AreaKey clients: Salesforce.com Inc.; Gigamon LLC; Cisco Meraki; Green Dot -
General Manager, Vp Client ServicesEpsilon Nov 2012 - May 2019Irving, Texas, UsEpsilon Conversant is an end-to-end marketing agency, data products and SaaS based technology company with capabilities designed to meet the ever evolving needs of the modern marketer.- Full $15+ M P&L responsibilities with a heavy emphasis on business development and client retention/ satisfactionAmerican Express (2012 to 2019) - Digital agency partner for Global Commercial Payments organization - CX, website, mobile, emails, DM, display, video, events (26 markets - NA, EMEA, JAPAC) - Technology partner for Loyalty Edge group within Enterprise Growth - Marketing creative agency partner for Membership Rewards, Global Merchant Services, Global Business Travel and AMEX Serve - Technology services vendor for Sitecore and Adobe platformsCharles Schwab (2016 to 2019) - Technology and operations responsibility for the CONNECT distributed marketing platform (financial advisor, sales, operations and bank user segments). Currently migrating to Salesforce.com.Ameriprise (2016 to 2019) - Email strategy and ESP platform work for financial advisors segmentUnionBank (2018 to 2019) - Email strategy and ESP platform work for PurePoint Bank and MUFG - Data hygiene and customer profile platform managementMeridian Loyalty (2017 to 2019) - Loyalty platform technology team for key clients - BarclayCard US, Fifth Third Bank, American Express Blue Cash/ Blue Sky, PenFed Credit UnionLionTree (2016 to 2018): - Built iOS/ Android mobile app for community networking and messaging within the client portfolio. Delta Airlines (2014 to 2017): - Strategy/ Analytics vendor for Delta SkyMiles and Co-Brand relationships - Managed the Delta Uplift program including branding, digital experience, website, mobile, campaign creative and productionFifth Third Bank (2014 to 2015): - Agency of Record win for bank marketing servicesGoogle EDU (2012 to 2015): - UX Design to foster growth for Google Educator programs globally (multi-market/ language) -
Marketing DirectorGoogle May 2009 - Nov 2012Mountain View, Ca, Us@Google - Helped build out the Google marketing programs and capabilities during a massive growth phase - Led embedded contractor team working as part of Google Marketing to build out global communications programs - Shaped the strategic direction of the global AdWords marketing programs (emails, DM, events) through segmentation and dynamic message targeting. Helped develop the GAMMA marketing platform.- Achieved significant account growth building the Google relationship to $25 Million annually within 3 years including a staff of 125 global FTEs as dedicated Google contractors - Focused mainly on AdWords but worked with many other Google brands including Google Analytics, AdWords Express, AdSense, Google EDU, Nexus and Wallet.- Built up global offshore teams to support dynamic workflow staffing needs which drove delivery and cost efficiencies- Channels included website and customer portal strategy and development as well as email and direct mail campaigns @YouTube - Program channel strategy and web portal development for YouTube Creator Academy - Partnered with the YouTube Content Creator team to help drive effective education programs through the online Creator Academy portal and supplemental messaging campaigns - Created segmentation profiles and online personas to optimize communications and learning tools to optimize creator effectiveness and minimization potential - Designed and developed segmented training experiences on the Course Builder platform (including multi-market/ language) -
Group Account DirectorSolutionset Jun 2004 - May 2009San Francisco, Ca, UsSolutionSet was focused both on digital agency/ technology as well as omni-channel marketing strategy and campaigns. As VP, Group Account Director I was responsible for business development trough execution for key Fortune 500 accounts.Key accomplishments:> USAA (2008 to 2009): Elevated agency profile with the client and drove 4X growth in one year - Led agency efforts to build an affinity marketing program for multi-product prospect push (insurance, credit card, investments, bank) - Virtual agency partner in development of the "We know what it means to serve" campaign> Dell (2004 to 2008): Agency lead for $10 M annual account for consumer marketing - Helped develop first CRM marketing programs with Dell to transition from traditional direct mail approach - Produced new campaign creative monthly to help drive seasonal and promotional events such as BTS and Holiday as well as movie CO-OPs and special deal based promotionsSolutionSet was acquired by Epsilon as part of the HMI acquisition in late 2012. -
Account ExecutiveContext Marketing Apr 2002 - May 2004UsContext Marketing was a boutique public relations firm in Marin County California. It specialized mostly in upscale wine and food brands being in the heart of the high-end Northern California foodie scene. As an Account Executive, I conducted product and media research. I used this insight to craft highly targeted media pitch outreach to producers and journalists to help spread the word about our various clients' offerings. My main client was "Real California Cheese" who was mostly focused on the emerging US artisan cheese market. -
Marketing ManagerColton Bernard, Inc. 2001 - 2002Colton Bernard, Inc. was a retail and apparel consultancy with offices in San Francisco and New York. They specialized in work for Luxury Brands but also worked with mass retailers on shopper insights and retail trends consulting. CBI also had an industry specific executive recruiting and placement practice as well.The focus for my role was research driven report creation from both the consumer and the industry perspective. The range in types of reports included consumer perception surveys, national demographic trending profiles and retail buyer research/ insights. Clients would then use these reports to shape their strategy going forward or to find solutions for lagging trends that they hadn't previously been tracking. Clients included work with prominent apparel and retail brands such as Nortstrom, Macy's, Ermenegildo Zenga, Armani and Canali.
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Marketing ManagerBisys Professional Services 1999 - 2000Researched and developed marketing materials for products and services in support of sales team for a Financial Services organization.
David W. Neal Skills
David W. Neal Education Details
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Ball State UniversityMarketing Communications And Advertising -
Epsilon Management Training ProgramBusiness Leadership And Management
Frequently Asked Questions about David W. Neal
What company does David W. Neal work for?
David W. Neal works for Just Global, Inc.
What is David W. Neal's role at the current company?
David W. Neal's current role is Vice President, Client Services.
What is David W. Neal's email address?
David W. Neal's email address is da****@****tal.com
What is David W. Neal's direct phone number?
David W. Neal's direct phone number is +141536*****
What schools did David W. Neal attend?
David W. Neal attended Ball State University, Epsilon Management Training Program.
What skills is David W. Neal known for?
David W. Neal has skills like Advertising, E Commerce, Account Management, Email Marketing, Relationship Marketing, Marketing Strategy, B2b Marketing, Seo, Creative Direction, Product Marketing, Online Advertising, Digital Strategy.
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