Davida Gaffney

Davida Gaffney Email and Phone Number

United States
Davida Gaffney's Location
United States, United States
Davida Gaffney's Contact Details

Davida Gaffney personal email

n/a
About Davida Gaffney

WHAT I DO: I’m an advocate for innovation in cross-channel brand and marketing campaigns. As a graphic designer turned developer and email marketer, I have strategic real-build experience with roots in design and customer experience.WHAT MAKES ME DIFFERENT: My strengths include end-to-end ideation, prototyping, and innovation and optimization of multichannel communications. I'm often called upon to review proposals and project reports with an eye on alignment and potential relationship with other work programs. I find connections that others might miss and am not shy about asking questions or sharing my ideas. I thrive on collaboration and enjoy helping teams join forces to improve processes and strategies.WHERE I FOCUS: Cross-Channel Marketing Strategy ◆ Email Marketing ◆ Technology & Brand Adoption ◆ Customer & User Experience ◆ Email Auditing ◆ Message Relevance ◆ A/B Testing ◆ Continuous Process Improvement ◆ Cross-functional Collaboration ◆ Executive Reporting & Brainstorming ◆ Complex Coding Issues ◆ Creative Lifecycle

Davida Gaffney's Current Company Details
National Association of REALTORS®

National Association Of Realtors®

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Email Production
United States
Davida Gaffney Work Experience Details
  • National Association Of Realtors®
    Email Production
    National Association Of Realtors®
    United States
  • Randstad Usa
    Marketing Automation Manager
    Randstad Usa Aug 2022 - Present
    Atlanta, Ga, Us
  • Hug 🤗
    Educate Committee Lead
    Hug 🤗 Jan 2023 - Apr 2023
    New York City, Us
  • Storagemart
    Email Marketing Manager
    Storagemart Oct 2018 - Jun 2022
    Columbia, Missouri, Oo
    I enjoy my cross-functional role collaborating with teams in IT, sales and operations, training, and the call center, as well as senior leadership in the company’s residential property division. ◆ Build and manage sophisticated triggered workflows, as well as one-off email and SMS campaigns◆ Monitor and control customer messages across departments, including sourcing and customization of tools to streamline communications for messaging review and approval◆ Present audit and performance reports, status, and new project proposals to senior and executive leadershipSELECT ACHIEVEMENTS◆ Helped StorageMart become the first in the industry to offer voice triggers as an element of the brand experience◆ Developed an overarching strategy to document and maintain a full picture of customer message content, distribution, and rationale, which significantly improved conversion rates and reduced support center operating costs◆ Leveraged A/B testing and message frequency through an abandoned cart campaign to increase conversions and revenue and reduce call center costs
  • Iqvia
    Email Marketing Specialist
    Iqvia Apr 2018 - Sep 2018
    Durham, North Carolina, Us
    In a transitional agency-style role, I worked with multiple clients in multiple ESPs to target pharmaceutical, major hospital, university, and other medical audiences under very tight deadlines:◆ Built a library of email templates to improve team’s efficiency for prototype development◆ Optimized research campaigns to increase survey participation by 30%, which helped the client achieve and sustain research funding requirements ◆ Supported migration to a new ESP and assisted with the IP warm-up process
  • Nelnet
    Frontend Developer
    Nelnet Jul 2016 - Apr 2018
    Lincoln, Nebraska, Us
    My role was focused on systems development and implementation, but I also supported marketing strategies:◆ Built, maintained, and updated custom WordPress themes, including custom page templates and plugins◆ Developed emails using HTML and set up distribution in Watson Automated Campaigns ESP◆ Created dynamic optimized landing pages
  • Northeast Community College
    Graphic Designer Marketing Assistant
    Northeast Community College Jan 2014 - May 2015
    Norfolk, Ne, Us
    Using InDesign, Illustrator, and Photoshop, I helped develop and update marketing materials based on college brand guidelines. Among my projects:◆ Tobacco-Free Campus campaign that included posters, banners, and handouts◆ An 80-page athletics booster club program ◆ Multiple campus-wide messaging, including golf cart wrap, vinyl signage for student cafe, an annual calendar, branded PowerPoint templates, web banners, digital signage, newspaper ads, and team posters◆ Brochures and annual publications

Davida Gaffney Skills

Web Development Html Css Responsive Web Design Javascript Ruby Ruby On Rails Sinatra Test Driven Development Object Oriented Design Postgresql Jquery Photoshop Indesign Illustrator Premiere After Effects Video Editing Haml Letterpress Erb Mvc Architecture Bootstrap Materialize Heroku Wordpress Amazon Web Services Cascading Style Sheets Adobe Illustrator

Davida Gaffney Education Details

  • Star City Code School (Lincoln, Ne)
    Star City Code School (Lincoln, Ne)
    Full-Stack Web Development
  • Bellevue University
    Bellevue University
    Ba-Focused Coursework In Graphic Design
  • Northeast Community College
    Northeast Community College
    Graphic Design
  • Northeast Community College
    Northeast Community College
    Behavioral Science
  • Trent University
    Trent University
    Coursework In International Political Economy

Frequently Asked Questions about Davida Gaffney

What company does Davida Gaffney work for?

Davida Gaffney works for National Association Of Realtors®

What is Davida Gaffney's role at the current company?

Davida Gaffney's current role is Email Production.

What is Davida Gaffney's email address?

Davida Gaffney's email address is da****@****art.com

What is Davida Gaffney's direct phone number?

Davida Gaffney's direct phone number is +191380*****

What schools did Davida Gaffney attend?

Davida Gaffney attended Star City Code School (Lincoln, Ne), Bellevue University, Northeast Community College, Northeast Community College, Trent University.

What are some of Davida Gaffney's interests?

Davida Gaffney has interest in Science And Technology, Children, Arts And Culture, Education.

What skills is Davida Gaffney known for?

Davida Gaffney has skills like Web Development, Html, Css, Responsive Web Design, Javascript, Ruby, Ruby On Rails, Sinatra, Test Driven Development, Object Oriented Design, Postgresql, Jquery.

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