David Althoen Email & Phone Number

Detroit, MI, US

Detroit, Michigan, United States

At Henry Ford Innovations—the dynamic engine of Henry Ford Health—I collaborate with an exceptionally talented and dedicated team on tech transfer, operations, finance, and marketing. Together, we're transforming innovative healthcare ideas into reality and spearheading Detroit's emergence as a leading health tech hub!

Ypsilanti, Michigan, United States

Led finance dept for specialty hospital that features Barix Clinics, the nation’s premier provider of bariatric surgery. Managed revenue predictions, treasury and banking relations, pro forma modelling, hospital pricing programs, and AR analysis. Provided gross margin analysis of service lines and a clear view of the patient pipeline from consult to.

Ypsilanti, Michigan, United States

• Worked closely with upper management to provide insightful intelligence and craft future strategy for multiple specialty hospitals. Provided in-depth marketing analysis of company’s online and media initiatives and.
• Initiated and managed the digital marketing for a new pain clinic in two hospitals. Developed campaigns, managed budget, wrote ads, and created landing pages on the Google, Bing, and Yahoo Ad platforms. Positive.
• Provided insightful research that helped resolve a long dispute with major insurance payer, resulting in a settlement that was net positive $2M for the Michigan hospital.
• Created ROI Cost analysis for several new service lines that were successful, including a Nevro stimulator trial, Lithotripsy, and Ketamine.
• Initiated marketing analytics that helped increase new patient volume in targeted service lines by 20% in 2 years.

Ann Arbor, MI

• Led 3-person team in the analysis of marketing promotions, the Rewards program, and customer behavior. Key member of marketing strategy team that developed weekly promotional plans and pricing strategies for eCommerce.
• Optimized Q4 marketing strategy: identified key unprofitable programs and successfully lobbied for change, resulting in margin improvement of $5M.
• Enhanced coupon profitability by identifying emerging sales trends and changes in customer behavior through CRM analysis, resulting in $400K increase in coupon profits over initial 3 months.
• Transformed Rewards program strategy: key player in identifying positive changes and successfully demonstrated that several additions would be margin negative, resulting in $1M margin improvement.

Ann Arbor, MI

• Took role of Senior Financial Analyst while retaining responsibility for pricing implementation. Primary task was the reporting and analysis of promotions, email campaigns, and the Rewards program. Also initiated CRM.
• Designed database of company's promotions and developed automatized, in-depth reporting of the company's $350M discounts. Resulted in timely, actionable reports targeting unproductive promotions.
• Established financial models showing profit potential of many in-store promotions, allowing merchandising partners to quickly determine which of their promotional ideas might be successful.
• Spearheaded discount reduction test demonstrating that over half of in-store promotions unprofitable, resulting in savings of $1M annually.
• Detected problem of cashiers giving discounts with no oversight, and then led cross-functional team to design effective solution, resulting in savings of $4-5M annually.

Ann Arbor, MI

Led 6-person team with chief task of implementing marketing promotions. Communicated complex pricing and display changes to the company’s 1,200 stores, programmed all promotional discounts, created all coupons, proofed all marketing collateral. Key consultant to executives on promotional possibilities and worked closely with IT to improve Point-of-Sale.

Ann Arbor, MI

Mba, Finance, Strategy

Phd, History

Dissertation: "That Noble Quest: From True Nobility to Enlightened Society in the Polish-Lithuanian Commonwealth, 1550 -1830"

Ma, Polish Studies

Ba, History