David Arbour Email & Phone Number

Waterbury, CT

• Current Retail Product Management activities include:
• Developing and implementing product strategies to improve and enhance marketing efforts, developing product functionality and benefits, advancing competitive positioning, and ensuring profitable acquisition, retention.
• Enhancing cross-sell targeting analytics improving direct marketing response rates for targeted… Show more Current Retail Product Management activities include:
• Enhancing cross-sell targeting analytics improving direct marketing response rates for targeted products. Creating detailed pro-forma and post-mortem analytics for ongoing marketing efforts in challenging interest rate.
• Managing product and line of business changes, including vendor and product conversions. Leading multi-disciplinary teams to organize product and process changes and holding successful franchise-wide product-focused.
• Providing product consultation to sales and online platform improving product positioning and ease of implementation. Analyzing competition and tracking industry trends to identify new products and fee opportunities..

Manage entire commercial depository product offerings including; profitability analysis, product development and enhancement, pricing strategy, product communications, channel delivery and revenue enhancement initiatives. Managed Remote Deposit Capture Product development and launch. Promoted sales and enhanced performance of cash management products..

Commercial Cash Management Sales for Specialty Banking including Healthcare, Real Estate, Government and Financial Institutions. Thorough knowledge of complete array of cash management services and products.Called on Commercial clients providing cash management expertise and consultative recommendations.

Provided sales support for TMO with large middle market portfolio, generated TM Reviews and RFP responses. Telephone Sales and sales fulfillment support, including; documentation follow-up, sales and pipeline tracking, problem resolution, pricing maintenance and TM bid models to ensure ongoing profitability of portfolio. Spreadsheet design and data.

Baltimore, Maryland Area

Cash Management (Treasury Management) Sales and Implementation for Middle Market segment