David Robertson Email & Phone Number

California, United States

Dania Beach, Fl, Us

Oversee communications for the Ladera Ranch community in south Orange County, California. Leads media relations, PR, online, marketing communications, email, web, online, social media, video and print communications. Drives the development of messaging and communications strategies that deliver exceptional resident and community experiences.• Public Affairs: Establish and nurture mutually beneficial relationships with the media, social media groups, board members, OC Supervisor’s office, Civic Council, Chamber of Commerce, and community partners.• Branding and Outreach: Manage the Ladera Ranch brand across print, digital, and online. • Content Development: Produce community magazine, newsletter, LaderaLife.com, Annual Report, campaigns, and collateral materials.• Content Curation: Produce videos, articles, copy/messaging, photography, social media content, and promotions.• Messaging and Copywriting: Develop creative solutions and content incorporating theme-based messages for understanding, engagement, and impact.• Social Engagement: Oversee the social media strategy to maximize the impact.• Digital Strategy: Relaunched LaderaLife.com. Currently leading the development of the new home improvement module and introducing text messaging, targeted communications, and CRM.• Website Administration: Serve as webmaster; bring creativity, innovation, and passion for excellence to LaderaLife.com.• Lead the Technology Advisory Committee.• Analytics and Reporting.Key achievements: • 2024 Communications Summit, Presenter - ‘Simplification: A Strategy for this Election Year’ • 2024 Board of Directors Education Symposium, Presenter - ‘Community Lifestyle and Communications’• CAI Large-Scale Community Manager Workshop Planning Committee• Graduate of the Emerging Leader Program (CA, AZ, NV, TX); top 2% of Western Region• Team Captain of the winning team in the Blue Chip Initiative Business Competition

Rancho Santa Margarita, California, Us

The Planning Commission makes recommendations to the Rancho Santa Margarita City Council regarding land use, reviews proposed development for consistency with the zoning code and the City's General Plan and compatibility with surrounding neighborhoods and environment.

• Founded a consulting firm, and established all operations, technology, CRM, and production systems.• Worked extensively with water districts, healthcare, and education.• Created communications and social media strategies for municipal and education clients.• Responsible for social media, publicity, and client retention.

Santa Ana, Ca, Us

Agency|51 Advertising is a bi-coastal brand development advertising agency. I was hired to head up major growth/expansion initiatives, including new business development, business growth strategy, and operations.• Led new business initiatives to diversify client base; increased accounts• Advised agency owner and VP on business and finance strategy to improve profitability• Successfully retained clients & grew revenue for new accounts & existing accounts• Designed new standard operating procedures that improved production efficiencies• Led the rebrand and strategy for key accounts in the Healthcare, Destination, and Telecommunications industries, meeting established budgets and timelinesKey achievements:• Diversified the business with current and new clients; improved the financial strength of the agency• Grew the agency through the introduction of new services and offerings

Organizational Leadership (Executive Master Of Leadership)

Bachelor Of Arts (B.A.), Business, Marketing