David Smith Email & Phone Number

Los Angeles, CA, US

New York, US

Helping clients achieve their marketing, biz dev and operations goals.Past clients include; Top tier Casinos, Affiliate Sports and Casino companies, Real Estate SaaS tech, and a Real Estate development corporation with over $300 million/year in residential RE transactions (top 10 nationwide in Wall Street Journal rankings).

Conshohocken, Pennsylvania, US

SportsDataIO was founded in 2008 as FantasyData LLC while offering NFL data feeds to the fantasy sports industry. Throughout our first decade, we expanded our coverage for all major North American and international soccer leagues, with a content offering that provides data, news, and images to a wide range of industries, including gaming, fantasy.

Copenhagen, Capital Region Of Denmark, DK

Better Collective is the leading developer of educational platforms within the iGaming industry. Through our products, we aim to make sports betting and gambling entertaining, transparent and fair for the global network of online bettors. Publicly traded under the symbol [BETCO]✔Create, enhance partnership opportunities with US RMG Casino and SportsBook.

Orange, California, US

-Assist company to expand B2B/B2C customer acquisition and feature engagement for leading fast-paced SAAS real estate technology firm (25%+ in ARR growth in first 12 months)-Deep dive on user research 1-1 communication with a customer pool of over 200,000+ Real Estate Agents and 10,000+ Loan Officers-Project Manage contract execution for key technology.

NV, USA Sports Betting consultant focused on a comprehensive evaluation of the public-facing NV/MGM Resorts Casino Sportsbook/App ecosystem--leading to actionable optimization insights for both Retail and Digital (PlayMGM, now BetMGM) -Conducted competitive analysis and research of entire NV marketplace to gain insights to improve customer betting.

Park City, Utah, US

Since 1999 mobileStorm has been helping marketers and healthcare organizations reach consumers and influence their behavior on mobile devices. Our mission is to help our clients communicate with the most amount of relevancy possible. To accomplish this mission we have created an intelligent cloud-based communication platform that enables our clients to.

Beverly Hills, CA, US

-Lead Operations (with a technology emphasis) for two businesses; SallyForsterJones.com – Residential Real Estate Team $300 million+ in transactions 2016-ElevateEliteHomes.com – Partnership between VC firm, Construction Firm and SFJ Group to acquire land, build and sell new homes in the $2-$20 million range-Evaluated CRM Solutions and ultimately selected.

US

• Worked with one of the top Native American Tribes in California to develop and grow their online and mobile gaming audience and offerings. Digital marketing strategy and execution.24/7 Play for Fun social casino access.
• Lead marketing and integral to launch of play.sanmanuel.com site and iOS/Android social casino apps
• Lead data driven customer acquisition and crm segmentation and promotions
• Manage production, measurement and optimization of consumer facing promo calendar and messaging on desktop and mobile apps
• Manage and lead crm/design elements of b2c communications with casino loyalty card holders
• Interface and collaborate with land-based casino employees for integrative digital play online promotions to drive traffic online and into the casino, maximizing revenue potential for all channels

London, GB

• Led and developed first year launch plans for digital marketing of top online casino operators in NJ. Achieved # 1 ranking license in legal NJ State Real Money Casino Gaming in 13 months.
• Worked closely with both internal and external compliance and state regulators in a highly regulated marketing environment to successfully launch and grow 2 leading brands.
• Lead marketing and promotion for new user acquisition for our flagship partner (tropicanacasino.com).
• Responsible for sourcing and managing new vendors in a highly competitive and targeted geographic marketing environment.
• Oversee affiliate Manager to help foster relationships and grow that channel.
• Manage a local marketing team and work closely with international operational teams in the UK.

Las Vegas, Nevada, US

• Developed online marketing strategy for wsop.com launch in NV and planned launch in NJ.
• Established online tracking system to optimize online marketing campaigns.
• Responsible for developing real money online gaming acquisition budget and execution in the United States.
• Coordinated promotions and launches with international team of developers, designers, vendors and advertising agencies.
• Managed review of new advertising agency proposals for end of 2013/2014 online campaigns.
• Lead Manager in developing new technologies for efficient monitoring of budget allocation and marketing resources. Caesars Entertainment Corporation is the world's most diversified casino entertainment company. Since.

• Plan acquisitions efforts resulting in 470,000+ registrations in 6 months.
• Formed solid relationships with lead gen agencies, sources and ‘engines.’
• Cultivated win-win partnerships with reward engines like MyPoints, Inbox Dollars and more.
• Work with site tools and metrics to optimize buying decisions. (Google Analytics, Kiss Metrics, Internal database queries. Also evaluate other tools such as Omniture, Webtrends & CoreMetrics.
• Develop and implement CRM strategy to propagate registrants further down the funnel and into engagement.
• Planned and executed launch of national sweepstakes integrated as catalyst to consumer marketing kickoff including complexities of state bonding and dev of facebook “like” entry gateway.

Los Angeles, CA, US

• Direct and execute marketing efforts for a SpiritClips live action, documentary, and animation online film/filmcard company.
• Keen focus on CRM, customer retention and churn reduction.
• Work with Business Development/Finance to plan business model and trajectory that will appeal to consumers, businesses and investors.
• Negotiate and analyze best potential partner candidates.
• Lead e-mail marketing efforts including targeted and event-driven mailings to increase subscriptions/sales and reduce customer churn rate.SpiritClips is an extraordinary, online collection of Academy Award-caliber.

Helping companies achieve (and sometimes determine) their best path to success!

Online Games and Cash Competition Gaming Solutions

Online Games and Cash Competition Gaming Solutions

Online Games and Cash Competition Gaming Solutions

Pasadena, CA, US

Developed Marketing programs and department for $100MM + revenue Games, Sweepstakes & Promotion Company. Grew brand awareness and customer base from 1,000,000 to 9,000,000 + in less than two years. More specifics available via resume.

Managed an annual budget of $6MM+. Grew member base from 1,000,000 to 9,000,000+ in 2 years. Helped build out marketing department and developed leading game site, which evolved into a lead gen engine for other companies. Cultivated new partnerships and saved the company $100's of thousands by beating budget goals.

Planned, executed and optimized all online aspects of 7 figure marketing budget. Managed online agency relationship. Integrated goals with offline marketing/agency efforts as well.Led online efforts resulting in growth of new customer registrations by over 500%.Directed creative team on banner, splash page creation and site updates and.

Ba, Sociology & Business & Administration

Marketing/Marketing Management, General