David Barksdale Email & Phone Number

Salt Lake City, UT, US

Draper, UT, US

Championing digital transformation and strategic oversight across HealthEquity’s marketing technology landscape. I lead initiatives that enhance digital interactions through robust Martech solutions, driving scalable growth and optimizing user engagement across all digital channels

Draper, UT, US

Strategically led the design and implementation of HealthEquity’s Martech infrastructure to streamline channel distribution. Focused on elevating operational efficiencies and enhancing communication platforms to support robust, data-driven marketing strategies.

Draper, UT, US

Orchestrated the strategic integration of Inside Sales into the Marketing organization, transitioning the team to focus on business development. Championed & designed a comprehensive Martech revamp, enhancing digital engagement capabilities and driving significant operational improvements.

Draper, UT, US

Revolutionized HealthEquity's SMB sales approach by integrating diverse sales functions under a unified strategy. Spearheaded the development of the Regional Sales Managers team, handling majority of the opportunity volume with enhanced efficiency and increased closure rates. Pioneered automation enhancements that scaled capacity and performance.

Draper, UT, US

Transformed the Inside Sales framework by implementing a bespoke CRM solution and standardizing sales processes. Developed and led both inbound and outbound teams, driving substantial growth in lead management and conversion rates. Initiated the use of advanced automation tools, laying the foundation for scalable sales operations and contributing to the.

Directed the transition and compliance of retirement sales at HealthEquity Retirement Services, leading a critical overhaul of marketing and sales materials to align with new corporate standards. Actively drove and closed all direct sales, setting records for the company’s revenue during a pivotal time. Instrumental in cultivating strategic partnerships.

Architected and launched 'Financial Connection,' a comprehensive personal finance platform, crafting extensive curriculum tailored for 401k participants and corporate admins, integrating gamification to enhance user engagement. Simultaneously revolutionized the sales approach by redesigning the plan cost comparison tools, significantly improving the.

Boston, MA, US

Specialized in trading a diverse portfolio for high-net-worth clients and pioneered analytical tools for financial strategy and compliance. My focus was on optimizing trading processes, developing key performance analytics, and ensuring regulatory adherence across department's external communications. This blend of hands-on financial management and.

Led a dynamic business specializing in HUD and Fannie Mae-owned property preservation and repair. Managed and trained a skilled team responsible for a wide range of services, including structural repair, plumbing, demolition, roofing, siding, finished carpentry, landscaping, and locksmith services. Our comprehensive approach ensured high-quality.

US

Spread Trade Systems (STS) was an education company specializing in complex spreads on stock derivatives. I fulfilled several roles at STS, including: - Marketing & Lead Development- Business Development- Full-Cycle Closing of All Products- Sales Management

Mathematics (Statistics Emphasis) And Economics

Education record