Leading the political advertising vertical within Integral Ad Science to help campaigns reduce waste, drive performance, and scale across the entire US electorate.

Facilitate cross-channel digital media planning and custom solutions with agency holding companies and brand direct clients across Food & Bev, Travel, B2B, and Retail.Partner with retail media partners like Walmart, Target, Walgreens, and Drizly to deliver unique data and measurement strategies for both endemic and non-endemic advertisers.Serve as an SME on future-proof identity solutions to prepare clients for cookieless advertising through 1st party data collection, clean-room technology, and email-based opt-in identifiers.Collaborate with brands and publishers to maximize the value of TV Upfronts through digital video activations across CTV, OTT, and OLV.

Serve as the lead business development professional on political accounts in the Washington, DC & NYC metro areas.Prospect, pitch, and sign new MSA business from leading political and independent agencies along the East Coast.Collaborate with cross-functional teams inclusive of Account Management, Analytics, Data Partnerships, Legal, Marketing, and PR to provide exceptional customer service, drive meaningful account growth, and win new business.Serve as a digital advertising consultant for leading independent agencies to help them build and pitch customized programmatic solutions to current and prospective brands.Lead periodic competitive intel training sessions on the programmatic and digital advertising landscape.

Closed out 2016 with the largest platform revenue growth at AOL, growing my accounts by 232%.Served as the sales lead for 2 of the largest agency trading desks across the entire USEstablished and cultivated relationships with senior leadership and key decision makers at agency trading desks.Positioned AOL as an innovative leader in the programmatic advertising platforms space by highlighting areas of differentiation and understanding the competition in the marketplace.Responsible for identifying and driving new sales opportunities and managing a $50M+ annual book of business.Negotiated and closed Master Services Agreement contracts with agencies, holding companies, and agency trading desks.Hosted thought leadership training and feedback sessions with self-service clients. Actively coordinated the prioritization of the product roadmap across product, engineering and leadership teams.Managed a team of client service account managers and business analysts across the country and instilled best practices for driving performance.

Actively managed and implemented account penetration strategies across various industries including Financial Services, State and Local Government, and Media and Telecommunications.Lead, organized, and supported opportunity management and proposal conversion efforts for Fortune 500 clients that contributed to an increase of $30 Million in annual revenue.Organized and lead efforts for leveraging national marketing initiatives and events to increase brand awareness in the market and local business development.Developed internal communications to share best-practices in driving revenue growth through competitive benchmarking, strategy development, relationship management, and brand awareness.Received 6 performance awards for outstanding achievements in first 18 months of employment.