25 years ago, I interned at what I consider to be one of the most dynamic and creative integrated marketing agencies on the planet, DiGo (DiMassimo Goldstein).Now, at The Owner Ship, our B2B business offering, we are driving growth for Owners and Sales Leaders with world-class lead gen, content and brand ideas.

In my role as Senior Account Executive, I steered end-to-end sales functions, including strategic initiatives, business relations, and marketing activities with an aim to increase profitability. I spearheaded numerous facets, including daily prospecting, account management calls, email communications to initiate and advance the sales cycle, in person sales calls, and social media posting. I formulated marketing, brand planning, and business-development strategies to drive revenue growth. I performed market research to identify threats, opportunities, and trends of the market. I directed press releases announcing customer acquisition including - Trenton Thunder Baseball.

As a Founding Team Member, I provided expert consulting to align SMB business process with select cloud solutions. I oversaw numerous spectrum, including strategic initiatives, business relations, and marketing activities with an aim to increase profitability. I recruited, selected, interviewed, and hired new staff while ensuring selection of competent and capable candidates. I trained, coached, mentored, and educate new hire about products to enhance knowledge and to achieve exceptional performance benchmarks. - DosuSign and Office 365Selected for launch of Microsoft Office 365 product offering and MSFT Partner Group Member

Promoted from Sales Development Representative to Account Manager - Live Chat/Digital Engagement consulting for mid-market customers. My role as Account Manager, I governed numerous spectrum facets of the company, such as sales & marketing, budgeting, forecasting, cost control, operations & maintenance, and customer service. I was responsible for the Account and Growth, included Constellation Energy, Wacoal Americas, Hasbro, and Harland Clarke. I devised sales and business strategy to increase profitability and directed various operations. I introduced development of sales plans and campaigns, business plans, and product development plans. I formulated marketing, brand planning, and business-development strategies to drive revenue growth. I managed planning and implementation of complex targeting and marketing plans. I identified customer's needs and area of interest to define and execute sales strategy accordingly. I supervised, supported, and guided staff members to meet and exceed objectives.

Enterprise Business Development

I was responsible for establishing long and short-term business objectives while ensuring execution of all tasks and activities in order to meet business needs, requirements, and objectives. I analyzed market and identify new opportunities and devise policies that promote company culture and vision accordingly.

Prospected, qualified, and closed new business opportunities within start-up environment; consulted with real estate agents/brokers to adopt mobile applications that enabling customers to search all available MLS listing from cell phones.

Founding team member of New Business Inside Sales Regional Markets Division Actively participate in recording best practices and methods for team development Educate prospects on disaster recovery planning and information availability strategies Implementation of West Coast territory strategies for business development opportunities Cold call prospecting to build pipeline and close new business in the small to mid-sized business market Performed needs analysis with C level and Senior IT executives to determine sales opportunities Develop in-bound sales inquiries from customers to determine need and fit within the sales cycle

Worked strategically with outside sales team to target new business and openly prospected in selected territory. Used Salesforce.com to organize and secure leads and covert opportunities. Ensured quote preparation and client communication.

Advertising Agency - Internship / New Business