David Coble Email & Phone Number

Michigan, United States

NATIONAL ACCOUNT EXECUTIVE position leads all phases of Sales Operations across Stanley Black & Decker's stable brands covering Michigan & Indiana. Account responsibility included managing key National Account including: Grainger, MSC, Fastenal, Airgas, PraxAir, Motion & Vallen. Key responsibilities included increasing the sales of key brands- Proto, Stanley, DW Anchors, Lenox, Irwin, Waterloo and DEWALT brands which are marketed and sold through National Accounts. Responsibilities included working directly with Key National Accounts Sales Teams and developing strategic customer initiatives with the top users in the region. Initiative also included working with National Account management teams to Increase sales by targeting key end user conversion opportunities, implementing a conversion strategy at the Regional and District level.

Greater Grand Rapids, Michigan Area

Currently managing West Michigan territory. Responsible for providing leadership of the Pro Business by driving sales and profitability through account relationships. I have been successful pursuing, landing and driving growth with key Pro customers by serving as a business partner. I partner and direct the collaboration of Pro Management, Store Management, Vendor Representatives, and all other resources available to meet the accounts needs. Focus on growth and partnership has led to significant growth for both my sales territory and my customer base. My focus is growing a finite portfolio of client’s year over year by gaining penetration of each customer’s wallet share. My portfolio includes a diverse group of clients that include government agencies, manufacturers, property management groups, commercial construction companies, restoration specialist, radon remediation experts, etc. As the key point of contact I am responsible for these accounts regardless of geographic boundaries and facilitate their needs across the country. Client list currently includes State of Michigan, Wolverine Building, Viking Spas, SWAT Environmental, and Rockford Construction.• Portfolio has doubled under my direction from $4.5M to a run rate of $9M annually. • Chosen for my leadership to serve on a national committee to develop the latest sales training program for The Home Depot Pro Division.• Created 2 entrepreneurial program to service local government customers that was successful locally and then expanded to nation programs.

Greater Grand Rapids, Michigan Area

Currently managing two state territory (MI/IN). Charged with growing 20+% annually in a struggling construction market. Focus areas include adding new customers to current distribution model, creating and executing distributor plans to reach annual growth goal. Strong focus on end user pull through sales to distributor partners. Current distributors include Fasteners, Inc., Woodcraft, Airline Fasteners, Performance Line Tool, Reese Wholesale, and Marsh Power Tools.

As National/ Large Account Manager I am responsible for insuring that we have the correct distribution partners to effectively cover the USA and Canada. It is my responsibility to evaluate our current model, identify gaps or deficiencies, identify potential distribution partners, and close those new accounts to complete territory coverage. This includes developing annual plans for each of our distribution partners, conducting quarterly reviews with our partners vs. established plans, establishing distribution agreements, developing channel pricing, and coordinating field support for these large accounts. Key responsibility as Fasteners Business Unit Product Manager is to create a nationally recognized, competitively priced, well merchandised, quality brand. This included examining and revamping the entire program from A to Z. Including source selection, quality control, marketing, channel pricing, merchandising, POP, etc. Other responsibilities include influencing the actions of the sales force without direct reporting structure to increase sales volume, creating and implementing creative programs to increase sales volume, maintaining acceptable profit margins for all fastener products while managing the sourcing of product to insure competitive pricing is maintained, and to manage inventory levels on a national basis while insuring minimum service levels of 97%.

As the owner of Flamingo Daves I created, developed and maintain this growing web based service business. Developed and implemented the business plans to launch this small business. Executed marketing plan to introduce a new service concept in West Michigan and gain market recognition in an area with no history in this industry.Created, built and launched the www.flamingodaves.com website.Increased 2009 revenue by 50% versus 2008 after an increase of 100% in 2008. Established a business model that returns 50+% in margin dollars.

Key responsibilities as Senior Sales Representative are to manage distributor relationships, dealer activities, and utilize Trade Focus process to aggressively grow Paslode and Duo-Fast sales.Established business plans that have allowed my distributors to outpace the current building market by 12+%.Managing the Michigan and Northern Indiana territory that equals approximately $9 million. Laid out distributor business plans outlining key initiatives that have increased sales for 5 key distributors by 10% in a market that is down nearly 15% in Square Footage for 2005.Addition of key dealers completed to insure proper coverage of territory.Executed the rollout of three new product lines successfully and locally managed all aspects of main fastener line conversion. New product promotions increased sales versus prior year by 15%.Created and implemented program to gain placement of new product lines in 30+ dealer locations.

The main focus as a Territory Sales Representative consisted of selling our Paslode products to the consumer versus multiple competitive lines and then linking the end-user with the appropriate channel partner.Captained Trade Focus project that allowed the Atlanta Team to gain 10% incremental market share in a very competitive market.Converted 92 end users in 2004 equaling $300,000 of incremental business.Opened key dealers in Atlanta to target the incrementally growing Hispanic work force.

In the role of Outside Salesman for exterior building material distributor responsibilities included business development, price negotiation, marketing, maintaining customer satisfaction, and implementing procedures to better customer relations. Projected sales goal doubled in first year. Developed and implemented procedures to minimize delivery problems. Created competitive pricing for both single family and multi family projects. Increased sales by 100%.Expanded sales potential by marketing new product.