David Contreras work email
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David Contreras personal email
David Contreras phone numbers
Senior revenue-driven B2B Marketing Leader with a passion for driving marketing value to sales, demand generation, marketing operations, and for creating compelling brand experiences. Equally balanced between strategy and execution, I am a high-energy leader and expert in digital transformation and account-based marketing (ABM). With proven experience building and transforming teams, developing integrated marketing strategies, and driving innovative go-to-market plans and campaigns that deliver strong ROI, I have built a successful track record in senior marketing executive positions across Enterprise, SMB and Consumer roles in the US, Europe and Latin America. Promoting diversity/inclusion, mentoring and coaching are some of the activities I enjoy the most.Specialties: marketing strategy, acquisition and installed based marketing, ABM, demand generation, field marketing, channel marketing, digital marketing, broad media and endemic/contextual advertising, marketing ops, ABM orchestration, social media, content and product marketing, PR, marketing ops and P/L Industry Expertise: Enterprise Security/Networking, Cloud/SaaS, Hardware, Digital Media, Mobility, Analytics
Career Break
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Personal Goal PursuitCareer Break 2024 - PresentEmbarking on a career break to first and foremost, focus on family and travel the world. Educating myself in A.I and evolving as an Entrepreneur and as an Investor/Advisor in compelling ventures.Supporting emerging tech startups as fractional CMO/Marketing Strategist.
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Regional Head Of North America Commercial Marketing, Ps And PrintHp 2020 - 2023Palo Alto, Ca, UsOverall Marketing Leader supporting the $15B North America B2B/Commercial team covering the PC and Print business across Enterprise, MidMarket, Public Sector and SMB. Established new transformative Growth marketing framework based on experimentations that accelerated engagement resulting in improved Brand and Business/ABM impact metrics. Delivered highly personalized experiences for buying committee audiences and became new engagement model with Sales and Channel. -
Sr. Director, Us Commercial Marketing, Personal SystemsHp 2018 - 2020Palo Alto, Ca, UsMarketing leader supporting the $8B HP’s Personal Systems Unit including PC, Workstations and Services business. Engaged targeted Named accounts via ABM achieving account engagement of 40% and MIW of 33% in first year. Developed a new thought leadership narratuve framework focused on helping IT leaders thrive in the New Normal.
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Vp, Global Demand Generation And Digital MarketingCitrix 2016 - 2018Fort Lauderdale, Fl, UsMarketing lead for the $2B Cloud Networking and Security SaaS business unit . Developed new Integrated Campaign framework adopted globally and resulting in $1.3B in new pipeline in 2017 (124% attainment).Transformed Demand Generation practice with a compelling mix of media, webinars, events, & alliance marketing to engage IT audiences resulting in YoY increases in inquiries (50%), MQLs (40%), New Contacts (29%) and Sourced Pipeline (25%) in 2017. -
Global Head, Demand Generation, Field Marketing And Marketing OperationsA10 Networks 2015 - 2016San Jose, California, UsGlobal responsibility for Demand Generation, Integrated/Content Marketing, Marketing Operations and Field Marketing at A10 Networks. Led transformation from a traditional practice into an integrated, agile, digital, highly targeted and data-driven global demand generation engine. -
Vp, Global Marketing @ Nominum (Acquired By Akamai)Akamai Technologies 2010 - 2015Cambridge, Ma, UsLed team of 25+ with overall marketing responsibility for cloud-based security and analytics Enterprise solutions provider. Established new marketing strategy targeting Large Enterprise and Telco providers in 40+ countries including new branding and positioning and fully revamped demand/lead generation resulting in a 40% increase in new revenues -
Vp, Emea Marketing @ Palm Inc (Acquired By Hp)Palm, Inc. 2007 - 2010Led Palm European Marketing team, managed staff of 25+, 6 agencies and an $80+MM budget. Led successful launch of the Palm Pre Smartphone with Telefonica/O2 achieving 120% attainment of sell-thru quota. Developed and led $40M+ Pan-European advertising campaign (TV, digital, OOH) resulting in 90% positive media coverage, and 100% increase in brand awareness. Led PR, retail marketing, sponsorships and social media strategy. -
Vp, Marketing, Mobile And BroadbandCable & Wireless Communications 2006 - 2007Miami, Florida, UsLed team of 20+ overseeing Broadband & Mobile marketing for largest Telecom provider in the Caribbean region -$1B in sales. Launched plan for new device offers (Blackberry, Moto, Nokia), resulting in 40% sales increase in the first year. -
Regional Lead, Small And Medium Business SegmentMicrosoft 2003 - 2006Redmond, Washington, UsOverall leader for $160MM+ segment revenues in Latin American region. Led orchestration of regional Go-To-Market execution resulting in 10% increase in SMB market share. Launched the MS Small Business Center in 20 countries becoming the number one SMB site in the region. -
Ceo/Co-FounderPlaza Digital 2000 - 2003Raised VC capital round, and started and sold 30+employee company that became e‐book distribution services pioneer. Led development of proprietary DRM platform for digital media (e-book) services. Led international expansion achieving sales of $750K in Year 1. In 2001, Plaza Digital was named by Miami Herald as one of the top Florida startups of the year. Closed e-book distribution deals with more than 50 top content publishers and distributors such as Time Warner AOL, Random House, Houghton Mifflin, McMillan, Time Warner, Prisa (Spain) among many others.
David Contreras Skills
David Contreras Education Details
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Northwestern University - Kellogg School Of ManagementEntrepreneurship -
The Wharton SchoolStrategic Marketing
Frequently Asked Questions about David Contreras
What company does David Contreras work for?
David Contreras works for Career Break
What is David Contreras's role at the current company?
David Contreras's current role is Entrepreneur | Investor | CMO | Marketing Strategist.
What is David Contreras's email address?
David Contreras's email address is dc****@****msn.com
What is David Contreras's direct phone number?
David Contreras's direct phone number is +141535*****
What schools did David Contreras attend?
David Contreras attended Northwestern University - Kellogg School Of Management, The Wharton School.
What are some of David Contreras's interests?
David Contreras has interest in Conversant In Italian, Languages, Traveling, Soccer, Awards, Fluent In Spanish, Cycling, French, Portuguese And German, Top Global Performer Sms&p Group.
What skills is David Contreras known for?
David Contreras has skills like Demand Generation, Content Marketing, Marketing Analytics, Lead Generation, Retargeting, Marketing Automation, Lead Management, Content Syndication, Real Time Bidding, Advertising, Marketo, Big Data.
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