Marketing Strategist
CurrentLeveraging patient and healthcare provider insights to strategically challenge the treatment status quo.
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@heartbeatideas.com
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David Cooperman is listed as Innovation Consulting, Marketing & Digital Strategy, Product Management at Heartbeat, a with 333 employees, based in Cambridge, Massachusetts, United States. AeroLeads shows a work email signal at heartbeatideas.com and a matched LinkedIn profile for David Cooperman.
David Cooperman previously worked as Marketing Strategist at Heartbeat and Strategist & Experience Researcher at Publicis Sapient. David Cooperman holds Mba, General Management, Design & Innovation, Energy from University Of California, Berkeley, Haas School Of Business.
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Business strategist with 10 years of experience leading product development and marketing from research to concept and business plan.Product development –I guide new products from idea to prototype to marketing campaign in the CPG and energy industries and in government with user research, deep analysis, and strategic decision-making.Go-to-market strategies –How should SolarCity enter the multifamily housing market in California? Can LEGO Education tap the booming market for remedial literacy and math? I define and answer these questions.Project management –From foundational research outside LEGO’s comfort zone to building and implementing a new evaluation system for the US Environmental Protection Agency, I get results via a collaborative approach backed by strong planning and communications with stakeholders and vendors.
Listed skills include Strategy, Market Research, Program Management, Product Development, and 22 others.
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Boston, Massachusetts, United States
Leveraging patient and healthcare provider insights to strategically challenge the treatment status quo.
Greater Boston Area
To build a great digital experience, we have to first know what consumers are trying to achieve and how they do and don't use digital to get there. I figure that out. Then I help the team develop and test prototypes.
Hartford, Connecticut Area
Internal research consultant to LEGO Education for service and product development and to the LEGO Facebook and adult fan community teams for social media platform development.
• Led user testing and concept development to design an interactive consumer mortgage guide.• Developed organizational strategies to focus internal innovation at a financial services company.
• Identified external markets and revenue streams for the firm’s in-house O&M services. • Designed new service offerings for residential and commercial customers. Modeled pricing and staffing and conducted surveys and interviews to define service levels and packages.
• Led the company’s entry into the $300M multifamily housing market. • Modeled the financial feasibility of energy efficiency service offerings.
• Researched and co-wrote a business plan for a green building training center.• Managed the design of a green building website for affordable housing developers & policymakers.
Northbridge is a government-focused firm specializing in environmental finance program design and management.• Launched a new impact assessment system for the U.S. Environmental Protection Agency’s $50B clean water revolving loan fund program. • Facilitated a stakeholder-driven design process for data collection and custom training sessions that convinced all 50 states to adopt the new environmental metrics. • Designed a results-oriented assessment initiative to change management thinking in favor of projects and funding approaches that most effectively address water quality problems. • Led the study that shaped public health analysis of the U.S. Drinking Water State Revolving Fund. • Conducted a needs assessment for a new infrastructure financing mechanism for U.S. territories. • Analyzed innovative funding approaches for water quality. Edited a casebook of leading programs.
Other employees you can reach at heartbeatideas.com. View company contacts for 333 employees →
Danielle Thomas
Colleague at HeartbeatBaltimore, Maryland, United States
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Nick Carrasco
Colleague at HeartbeatNew York City Metropolitan Area, United States
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Iris Stocker
Colleague at HeartbeatRock Hill, South Carolina, United States
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Chris Cocking
Colleague at HeartbeatYonkers, New York, United States
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Client Finance Recruiter
Colleague at HeartbeatNew York, United States
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Richard Whitesell
Colleague at HeartbeatBrooklyn, New York, United States
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Gena Taylor
Colleague at HeartbeatNew York, United States
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Joanna Chen
Colleague at HeartbeatNew York, United States
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Jeff D.
Colleague at HeartbeatNew York City Metropolitan Area, United States
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Tykeema Thomas
Colleague at HeartbeatBronx, New York, United States
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Activities and Societies: : • Design and Innovation Strategy Club • Research on Sustainability and Human-Centered Design • Co-chair.
Activities and Societies: : • Campus Environmental Advisory Committee (Student Chair) • Center for Environmental Studies (many roles),
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David Cooperman works for Heartbeat.
David Cooperman is listed as Innovation Consulting, Marketing & Digital Strategy, Product Management at Heartbeat.
AeroLeads has found 1 work email signal at @heartbeatideas.com for David Cooperman at Heartbeat.
David Cooperman is based in Cambridge, Massachusetts, United States while working with Heartbeat.
David Cooperman has worked for Heartbeat, Publicis Sapient, Sapientnitro, Lego Group, and Continuum.
David Cooperman's colleagues at Heartbeat include Danielle Thomas, Nick Carrasco, Iris Stocker, Chris Cocking, and Client Finance Recruiter.
You can use AeroLeads to view verified contact signals for David Cooperman at Heartbeat, including work email, phone, and LinkedIn data when available.
David Cooperman holds Mba, General Management, Design & Innovation, Energy from University Of California, Berkeley, Haas School Of Business.
David Cooperman is listed with skills including Strategy, Market Research, Program Management, Product Development, Research, Analysis, Data Analysis, and Business Strategy.
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