David Cybulski Email & Phone Number

Mountain View, Ca

Plan UX quantitative and qualitative research.Support ongoing UX quantitative research.Design surveys and analyze data. Advocate research findings to diverse audiences through written reports and oral presentations. Work with other researchers, designers, product managers, engineers in a fast-paced, rapidly changing environment. Incorporate complex technical and business requirements into research. Create and execute survey research plans for multiple, simultaneous internal programs. Design and field surveys that help stakeholders understand how well their products are achieving design product goals. Analyze and report survey data to measure changes in user opinions tied to product changes and discover opportunities for growth.

Mountain View, Ca

Support ongoing UX quantitative research.Design surveys and analyze data. Advocate research findings to diverse audiences through written reports and oral presentations. Work with other researchers, designers, product managers, engineers in a fast-paced, rapidly changing environment. Incorporate complex technical and business requirements into research. Create and execute survey research plans for multiple, simultaneous internal programs. Design and field surveys that help stakeholders understand how well their products are achieving design product goals. Analyze and report survey data to measure changes in user opinions tied to product changes and discover opportunities for growth.

Oakland, Ca

• Led various evaluations of programs implemented by investor-owned utilities or third parties.• Quantitative and qualitative analysis (Excel, SPSS, STATA, Access)• Drafted evaluation plans including research questions, populations and sampling strategy.• Drafted process maps and customer participation paths to identify barriers and focus research.• Provided guidance and training for other analysts, as well as survey interviewers.• Designed and tested surveys for clarity, ease of analysis, relevance to research questions, including think-aloud testing and consistency for longitudinal efforts.• Designed/tested interviews, focus group guides, case-study guides, and on-site collection forms.• Designed and executed net-to-gross (NTG) algorithms in accordance with regulatory guidelines.•Data-driven recommendations for improvement and barrier-removal to aid iterative efficient design.Specific Accomplishments• Revealed opportunities for cost-reduction and efficient iteration by specifying how a client could include efficient, actionable data collection within current program processes.• Improved data quality and swift, accurate analysis by developing a standardized survey data collection tool to ensure inter-rater reliability and efficient analysis across teams.• Increased value of deliverables by integrating data across multiple years to provide context.• Improved speed & quality of on-site engineering data collection & analysis by collaborating with engineering staff to create an easy-to-use, comprehensive, standardized field collection form.Projects• Evaluated energy savings and potential barriers to participation for a wide variety of residential and commercial program types, including resource acquisition, demand response, upstream product programs, rebates, workforce education and training, behavioral, market segmentation, whole-house, and new construction.

Oakland, Ca

• Data management and analysis (SPSS, STATA, Excel, Access)• Conduct market research and program evaluation in the energy market.• Coordinate with managers, analysts, clients, and project participants to deliver actionable data driven findings and recommendations.• Develop and implement phone, internet, and mail research efforts.• Create client deliverables including reports, presentations, and data sets.

Oakland, Ca

• Conduct market research and program evaluation in the energy market. • Develop related questionnaires and discussion guides, analyze qualitative and quantitative research, and write reports. • Assist project managers and analysts with project administration, data presentation, secondary research, and client deliverables. • Assist field staff with survey testing and tracking, data cleaning, and programming as needed. • Implement mail, Internet, and phone research efforts.

San Francisco, Ca

• Positioned both ARTEMIA and clients as industry experts by providing clear, concise, and compelling reports, blog entries, and press releases regarding relevant industry news and trends.• Ensured clients were up-to-date and knowledgeable about current relevant trends in a variety of industries including CleanTech, Healthcare, and Finance.• Increased client market exposure by coordinating client events such as speakers, product showcases, and trade convention booths.

• Manage a staff of between 5 and 20 interviewers and supervisors.• Project topics include demand response & energy efficiency marketing campaign evaluations.• Data management, cleaning, and security.• Manage Human Resources needs for staff under my management.

• Managed and trained a staff of up to 20 survey interviewers in a fast-paced environment.• Ensured accurate, relevant data collection by consulting on, drafting, and programming surveys.• Managed data collection, cleaning, and security from project kickoff to completion.

Ma, Social Psychology

(all requirements completed as of Dec, 2010) Thesis (Completed): Extremism vs. Rigidity of the Right: Knowledge and Need-for-Closure.

Political Psychology

http://www.stanford.edu/group/sipp/ A three-week intensive lecture series by top experts in the field, including: Behavioral Economics.

Ba, Psychology

Ma, Social Psychology