Sr. Director, Global Marketing
Greater Atlanta Area
CHEP is a global logistics solutions company with 14,500+ employees in 60+ countries, $5.5B in revenue and an international network of 100,000+ customers. www.chep.com Recognized four times with the President’s Award. Led Global Marketing, Strategy, Communications, and Customer Experience, representing $5B in revenue. Delivered $220M in new revenue across 52 countries.o Results driven by renovated global branding, go-to-market strategies, digital, communications, product development, and client experience programs.o Led global transformation from a single product supplier to a total solutions provider; radically transitioned the value proposition. Created the global Net Promoter Score customer loyalty program, bringing actionable insights into customer pain points.o Reduced customer churn by $80M per year.o Improved client scores 17% and team member scores 16%.Lead industry voice to the FDA and EPA; member of the National Security Task Force, US Chamber of Commerce.Created world-class Market Intelligence and Analytics programs including competitive intelligence, forecasting, market share, segmentation, demand generation, industry analytics, and industry engagement.