Davide Cravero Email & Phone Number

Luxembourg

Italy

Murcia, Región De Murcia, Spain

Hero Solo Brand Manager

Pescara, Abruzzi, Italy

ATL and BTL support for Fater HSC product portfolio (ACE Spray, Floor, Wipes)- Relaunched ACE Spray Lineup with a new disruptive VIS ID and concept- Launched 3 different NPDs in 1 year (Eco-refills, Floor Antibacterial, Spray Dry)- Launched the first ever ACE Spray Limited Edition “Condominio Surace”- Developed the first ever ACE Megabrand Campaign (TV, Radio, Digital)- First tutoring experience with a young Assistant Brand Manager- Lead ACE Bleach donations to Italian… Show more ATL and BTL support for Fater HSC product portfolio (ACE Spray, Floor, Wipes)- Relaunched ACE Spray Lineup with a new disruptive VIS ID and concept- Launched 3 different NPDs in 1 year (Eco-refills, Floor Antibacterial, Spray Dry)- Launched the first ever ACE Spray Limited Edition “Condominio Surace”- Developed the first ever ACE Megabrand Campaign (TV, Radio, Digital)- First tutoring experience with a young Assistant Brand Manager- Lead ACE Bleach donations to Italian hospitals during Covid-19 pandemic- Lead “Casa di ACE” project, aimed at reducing distances between HQ and Plant- Marketing budget management Show less

Pescara, Italia

- Brand and portfolio strategy development in more than 15 countries across Europe- Opportunities identification and new strategy/plans recommendations, working together with local HUBs and FATER multifunctional team (R&D, Trade Marketing, Sales, Finance, Market Research, Product Supply)- Marketing budget management- Design and delivery of local marketing initiatives for both ACE and Neoblanc- Execution of communication strategies (TV copy, Digital campaign, Key Visual for in… Show more - Brand and portfolio strategy development in more than 15 countries across Europe- Opportunities identification and new strategy/plans recommendations, working together with local HUBs and FATER multifunctional team (R&D, Trade Marketing, Sales, Finance, Market Research, Product Supply)- Marketing budget management- Design and delivery of local marketing initiatives for both ACE and Neoblanc- Execution of communication strategies (TV copy, Digital campaign, Key Visual for in store materials) Show less

Pescara, Abruzzo, Italy

- ATL and BTL support for Fater F&HC brands in Russia and Turkey (Comet, ACE).- Coordination of external agencies for the implementation of ad hoc brand projects/activities- Delivery of key product initiatives - NPDs - including artworks development, in store materials and go-to-market support.- Marketing budget management.- Long term initiative master plan design and delivery.- Cross functional collaboration with International Sales and Trade Marketing, Supply Chain, R&D… Show more - ATL and BTL support for Fater F&HC brands in Russia and Turkey (Comet, ACE).- Coordination of external agencies for the implementation of ad hoc brand projects/activities- Delivery of key product initiatives - NPDs - including artworks development, in store materials and go-to-market support.- Marketing budget management.- Long term initiative master plan design and delivery.- Cross functional collaboration with International Sales and Trade Marketing, Supply Chain, R&D, Planning and Controlling Team Show less

Moscow, Russian Federation

- Business Intelligence through KPI definition and monitoring- Sell in and Sell out analysis for managerial and strategical decisions- Live-time dashboard creation for sell-in data analysis

Venezia

Sviluppo progetto "Diffondere la cultura del profumo"

Milano, Italia

Participation in :- Developing TV copy, Digital, Radio and Press campaigns - Co-marketing activities for NPD launch - Developing promotional leafletsRealizzazione di campagne digital socia­l e mobile

International Management, 110 Cum Laude

International Business, International Business

Master Part Time, Financial Modelling

1) Capital budgeting and project financing 2) Business Planning and valuation 3) Processo di forecasting: data table, scenario manager e.

Business/Managerial Economics

Tesi: Sviluppo economico cinese negli anni della globalizzazione: “il caso Huawei”

Maturità Scientifica, Pni, 100/100