I am an experienced Channel Strategy Executive skilled in establishing and managing global partner channels. I have a track record of success in channel creation, change management, and driving growth globally. My expertise is helping SaaS companies build programs and services the support partners and delight customers. A results-driven channel marketing and account management expert in creating and growing partner and stakeholder relationships. I operate with an eager eye on the outcome and the impact on business.Have developed, executed, and supervised a wide variety of integrated channel marketing and communications roles at Amazon Web Services (AWS) Microsoft, Intel and other Fortune 500 companies. Highlights: Previous roles include delivering global marketing automation solutions, worldwide Field readiness, managing internal and external global events with attendance from 75 -3,000, and delivering targeted marketing campaigns using Salesforce and other CRM systems and tools. Experienced supporting consulting relationships and executive level interactions. Areas of expertise include:• Strategic Business Development and Account Management.• Global Marketing Deveopment Fund (MDF) strategy and delivery• Digital Marketing and Social Strategy• Program / Product Management• Strategic Alliance Partner Development• Strategic Partner and Field Relationships• Data-driven Marketing Strategy • Customer Loyalty / CRM Marketing Strategy• Audience / Field Engagement and Readiness ProgramsTechnologies: Salesforce, AWAS proprietary Business Intelligence dashboards, MS Office, Global Marketing Automation and CRM, Lead Management, and Reporting Systems. Online delivery program for webinars and readiness delivery. Building on my Gen AI / ChatGPT / CoPilot skills with training and research.
Listed skills include Product Marketing, Integrated Marketing, Digital Marketing, Marketing, and 46 others.