- Definition and development of product portfolio- Project management for new solution introduction and internal development- Training of products, systems- Technical support to sales and service teams- Mark analysis, price benchmarks

• Developed required tools for service-maintenance and system migration businesses for domestic Swiss market• For assigned product range defined sales strategy to increase service-maintenance turnover guaranteeing profitability • Monthly reporting and analysis of main KPI, together with local head of sales, to drive corrective actions• CRM key-user. Supported sales force using the system

• Responsible of Human Machine Interface (HMI) portfolio from Hardware and Software perspective• Product development of OEM portfolio working in a decentralized and international team• Collected engineering requirements and defined product key-features guarantying target marginality• Performed market analysis, competitors’ benchmark, customers’ need investigation, product segmentation• Cooperated and technically supported Sales to develop business on a global scale

• Carried out technical sustain to identify high efficiency and effective solutions within full products portfolio • Customer relationship for national distributors, subsidiary and OEM clients within 10 countries (turnover 30 M€) • Contact person for range of products I was in charge as product manager to carry out several number of activities to increase export maket share (e.g. promotions & trainings, product & marketing tools development, sales material, profitability & price positioning analysis)

• Product development for assigned air conditioning model ranges planning cross-functional activities• Performed market analysis, benchmarking of competitor’s products, sales literature • Coached sales departments and customers about products, price positioning and market trends• Developed marketing tools to enable fast and accurate sales offers • Designed selection software; collected input from customers and sales department comparing with competitors’ solutions. Responsibility to add new products, improve user interface and output sheet

• Evaluated business feasibility for a new refrigerator analyzing potential customers’ feedbacks on a working prototype, estimating margin and turnover • Implemented export growth strategy through analysis of customer requirements and product price positioning in three foreign markets. Data collected by market researches and interviews