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David Farmer Email & Phone Number

CEO Versuni North America | Driving Growth and Transformation for Global Consumer Brands | Board Member and Chair | Builder at Versuni
Location: Greater Boston, United States, United States 11 work roles 2 schools
3 work emails found @irobot.com 8 phones found area 207, 978, 781, and 615 LinkedIn matched
✓ Verified Jun 2026 4 data sources Profile completeness 100%

Contact Signals · 3 work emails · 8 phones

Work email d****@irobot.com
Direct phone (207) ***-****
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Current company
Role
CEO Versuni North America | Driving Growth and Transformation for Global Consumer Brands | Board Member and Chair | Builder
Location
Greater Boston, United States, United States

Who is David Farmer? Overview

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Quick answer

David Farmer is listed as CEO Versuni North America | Driving Growth and Transformation for Global Consumer Brands | Board Member and Chair | Builder at Versuni, based in Greater Boston, United States, United States. AeroLeads shows a work email signal at irobot.com, phone signal with area code 207, 978, 781, 615, and a matched LinkedIn profile for David Farmer.

David Farmer previously worked as CEO, North America at Versuni and Vice President, Go To Market Strategy and Operations at Irobot. David Farmer holds Master Of Business Administration - Mba, Finance, General from Manning School Of Business, Umass Lowell.

Company email context

Email format at Versuni

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{first}.{last}@irobot.com
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Profile bio

About David Farmer

I come from a family of construction builders. While what I do is much different than typical digging and site surveying, building is still what I do best.From paperclips to kitchen appliances to premium audio to robots, I am a master architect and builder of commercial success in markets around the globe. My proven sets of building plans commercialize winning product franchises enabled by breakthrough communications across optimized distribution for B2B, B2C/retail, DTC, partnerships and subscriptions. At Versuni we are turning houses into homes. My team is on a mission to reinvent how Americans and Canadians craft barista-style coffee and create restaurant-quality cuisine in their kitchens. I’m leading the charge to meet consumers where they are and provide value they can see and feel and taste. At iRobot, we changed the world through home robots that make life better. In each case, I start with a blank slate and put the consumer first in building the platform necessary to transform an unmet need into a product and then into a cherished household name.The most important aspect of my experience as a global leader and brand builder is that I earned it in the trenches, rather than the periphery. My career began while working full-time as an undergraduate at a big box store learning the fundamentals of winning at the shelf. I went on to work alongside brilliant partners in engineering, operations, finance, marketing and sales for premier brands mastering how teams collaborate across the matrix. The best part of my 20+ years of experience is leading diverse teams. Whether the rich cultural understanding from my short term and long term expat assignments, or the resource mix of content, sales, supply and engineering personnel of eCommerce teams, every moment offers an opportunity to learn more.

Listed skills include Product Marketing, Strategy, New Business Development, Go To Market Strategy, and 7 others.

Current workplace

David Farmer's current company

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Versuni
Versuni
CEO Versuni North America | Driving Growth and Transformation for Global Consumer Brands | Board Member and Chair | Builder
AeroLeads page
11 roles

David Farmer work experience

A career timeline built from the work history available for this profile.

Ceo, North America

Current

Amsterdam, NL

Accelerating the growth of Versuni’s business through driving consumer demand and awareness of the Philips Home Appliance portfolio and scaling distribution in North America are my primary responsibilities. It’s an exciting time to serve as a transformational leader with Versuni, a PE-funded, global consumer powerhouse at the intersection of consumer.

Jan 2024 - Present

Vice President, Go To Market Strategy And Operations

Bedford, Massachusetts, US

I was responsible for developing and executing iRobot’s global GTM strategy and operations. In practice, this role was about putting consumers first and driving value by transforming the company’s product from a robotic vacuum cleaner to an outstanding user experience. I led commercialization efforts to align sales, marketing, operations, and product teams.

Jan 2022 - Dec 2023

Senior Director, Marketing And Ecommerce Europe, Middle East And Africa

Bedford, Massachusetts, US

For this expatriate assignment, I led the transformation of iRobot’s largest distributor into a robust direct team (DTC and retail) across seven countries. My efforts resulted in the conversion of 40% of the legacy B2B export business while maintaining growth strategies for more than 20 B2B distributors in additional countries.I led consumer insights.

Jan 2019 - Dec 2021

Senior Director, Global Digital Marketing And Ecommerce

Bedford, Massachusetts, US

I led iRobot’s Global Digital practice, scaling the business from $500M to over $1B through universal shopper insights. My team was responsible for over $80M in global digital media activation, CRM, and the end-to-end eCommerce experience across platforms such as Salesforce/DTC, Amazon, and Alibaba.As Senior Director of Global Digital, I managed operations.

Jan 2016 - Dec 2018

Director And Gm, Global Direct To Consumer (Dtc) And Ecommerce

Bedford, Massachusetts, US

I served as the general manager responsible for the end-to-end DTC business, with full P&L ownership of marketing, technology, and commercial operations for 15 websites in North America and EMEA, spanning three warehouses, nine languages, and six currencies.As General Manager of DTC, I led annual planning and day-to-day operations for a global operation.

Jan 2014 - Dec 2015

Senior Manager, Americas Marketing

Bedford, Massachusetts, US

Recruited to establish a consumer retail marketing discipline for a brand transitioning from the science and military sectors to a consumer focus, I operationalized what was believed to be an impossible strategy. I pioneered a transformative omnichannel approach, growing revenue from $80M to over $250M and significantly expanding profits, which were.

Aug 2010 - Dec 2013

University Professor

New England Campuses

Adjunct appointed to instruct 3 credit semester-long courses in Marketing and Management at Bentley University, Middlesex, UMass.

Sep 2006 - Dec 2014

Marketing Manager

Framingham, Massachusetts, US

Recruited to manage go to market activities in US Consumer Sales division. I architected and built omnichannel shopper marketing plans for a variety of product categories. My primary assignment covered new distribution, mass merchants, and the warehouse club channel. Each were particularly delicate trade partnerships for Bose' premium profile. Harmony in.

Jul 2007 - Jul 2010

Field Marketing Manager

Alpharetta, Georgia, US

Hewlett Packard (hp) retained MarketSource to execute their consumer go to market strategy across national retail. I built a team of 25+ remote field marketing reps serving BestBuy, Staples, Costco, Circuit City and other shopping destinations. We crafted and led thousands of in-store product demonstration experiences for Printing, Photography, TV and.

Jun 2006 - Jun 2007

Corporate Account Manager

Dallas, TX, US

As a B2B sales manager, I built a sustainable revenue generation plan serving mid-sized corporate customers in the northeastern U.S. My responsibilities included lead generation, appointment booking, technical presentations, dealer agreements, and day-to-day account management.

Jan 2004 - Jan 2006

Sales Manager And Staff

US

I worked full time throughout my undergraduate studies in a big-box retailer. Starting as an Associate and steadily advancing to supervisory roles, I learned the fundamentals of winning at shelf, customer service, team management, and supply chain. 20+ years later these elements remain essential at the core of what I do.

Jun 1998 - Aug 2003
2 education records

David Farmer education

Master Of Business Administration - Mba, Finance, General

Manning School Of Business, Umass Lowell

Bachelor Of Business Administration - Bba, Finance, General

University Of Massachusetts Lowell
FAQ

Frequently asked questions about David Farmer

Quick answers generated from the profile data available on this page.

What company does David Farmer work for?

David Farmer works for Versuni.

What is David Farmer's role at Versuni?

David Farmer is listed as CEO Versuni North America | Driving Growth and Transformation for Global Consumer Brands | Board Member and Chair | Builder at Versuni.

What is David Farmer's email address?

AeroLeads has found 3 work email signals at @irobot.com for David Farmer at Versuni.

What is David Farmer's phone number?

AeroLeads has found 8 phone signal(s) with area code 207, 978, 781, 615 for David Farmer at Versuni.

Where is David Farmer based?

David Farmer is based in Greater Boston, United States, United States while working with Versuni.

What companies has David Farmer worked for?

David Farmer has worked for Versuni, Irobot, New England Campuses, Bose Corporation, and Marketsource Inc..

How can I contact David Farmer?

You can use AeroLeads to view verified contact signals for David Farmer at Versuni, including work email, phone, and LinkedIn data when available.

What schools did David Farmer attend?

David Farmer holds Master Of Business Administration - Mba, Finance, General from Manning School Of Business, Umass Lowell.

What skills is David Farmer known for?

David Farmer is listed with skills including Product Marketing, Strategy, New Business Development, Go To Market Strategy, Leadership, Team Building, Marketing Strategy, and E Commerce.

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