David Ferraz Email & Phone Number

Lisbon, Portugal

Lisbon, Portugal

Lisbon, Portugal

• I was responsible for overseeing all aspects of international marketing for M&L's core brand, "PROLIGHTS," and managed a dedicated team located in Italy. My role encompassed a wide range of responsibilities, including.
• Developed comprehensive guidelines for the company's global communication strategy, focusing on effective social media content distribution, the creation of compelling video content, and various other strategic.
• In response to the challenges posed by the COVID-19 pandemic, I orchestrated the creation of webinars to enhance our communication with distributors and adapt to the new business landscape.
• Successfully introduced HubSpot as the company's Customer Relationship Management (CRM) system, and played a pivotal role in facilitating its adoption across the organization.
• Collaborated closely with the Business Development team to establish new distribution channels in several countries, expanding our global reach and market presence.

London, United Kingdom

• As the Key Account Manager responsible for North America (including the USA and Canada), Europe (covering the Iberian Peninsula, UK & Ireland, Scandinavia, and Eastern Europe), Russia, and Israel, my primary role.
• Provided valuable guidance for global communication by introducing innovative marketing strategies and contributing to branding efforts.
• Orchestrated the translation of marketing materials to facilitate international outreach.
• Modernised product manuals and datasheets to make them more reader-friendly and comprehensible.Delivered comprehensive annual statistics on revenue, metrics, and sales performance. Furthermore, I conducted data.
• Played a pivotal role in streamlining assembly procedures and internal processes, including the design and procurement of a new assembly room.
• Spearheaded the recruitment of two new R&D Engineers and an assembly technician through LinkedIn Talent Solutions, taking the lead in recruitment advertising, candidate screening, interviews, and offer negotiations.

Wimbledon, London

• Engaging in both B2B and B2C development, my primary focus lay on event, production, and rental companies, particularly within the realm of lighting and creative video mapping. My core responsibility involved.
• Successfully expanded White Light's reach into markets that had previously not recognized our sales division.
• Played a pivotal role in leveraging my technical sales knowledge for the launch of "Shop WL."Championed ArKaos as a professional brand of Media Servers in the UK, complete with technical training and the "Map like a.
• Actively represented White Light at multiple trade shows, effectively communicating our core values.Collaborated in the setup and teardown of trade show events, contributing to their seamless execution.Demonstrated.
• Employed data analysis to re-engage with existing accounts, frequently converting inactive customers into new sales.
• Proactively sought out cost-driven international customers to invest in our B-Stock offerings.

Wimbledon

Trefforest - Pontypridd

Executive Mba

Atpl (A) Ground School

Bsc, Live Event Technology

The Live Event Technology degree includes: Lighting principles Electrical technology IET 17th Edition Wiring Regulations Flying and.