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An internationally experienced brand-oriented and highly commercial CEO, familiar with both public company and private equity ownership, cultures & requirements. Performance focused and intensely driven, David leads through high engagement with people, customers centricity, makes bold moves as needed, to deliver results even in the most challenging conditions. Experienced at board level and in multiple countries, cultures and languages around the world, David currently leads a major strategic carve out for Haleon, while advising several drinks companies. He is focusing on business transformations to deliver long term sustainable growth & value creation.David joined Haleon in April 2023 to stand up and lead the carve out management team of Haleon's nicotine replacement therapy ("NRT") business outside of the US as part of a divestment project. Haleon announced on 30 September 2024 that it has completed the sale of the business to Dr. Reddy’s Laboratories SA, a wholly owned subsidiary of Dr. Reddy’s Laboratories Limited, a global pharmaceutical company from India.In 2020, David has joined Heineken as MD for the UK market, to drive a quick business and culture turnaround. Heineken UK is the market leader in Beers and Ciders, in on trade and in off trade and a key operator of more 2400 Pubs.From 2016 to 2020 years, as CEO of the Selecta group, David Flochel’s key priorities have included the development and the execution of Acquisitions, Partnerships and strategic Roadmap initiatives of the company. His past experience includes several successful international leadership roles such as Regional President in Europe and North America of the Mars Drinks segment at Mars Inc. (now Lavazza Professional).David also worked at Unilever in France and in the Netherlands, L’Oreal, in France and in Scandinavia and ABInbev in France and Belgium.On the personal side, David is a native of France and grew up in Normandy. He studied Business, graduated from AUDENCIA in France and University of Cincinnati in USA. David has been married to his wife for 21 years and has two children together. As a family, they lived in France, UK, USA and Switzerland.
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Ceo - Group Chief Executive OfficerQuorn FoodsCobham, Gb -
Ceo - Group Chief Executive OfficerMarlow Foods Limited Oct 2024 - PresentCEO of Marlow Foods, currently leading an ambitious business turnaround.- Global meat free market leader- 3 production sites across the UK- 1 HQ office in Leeds - 3 business unit: Retail, Out of Home, Ingredients - 1 successful brand portfolio: Quorn, Cauldron, Quorn Pro, Marlow Ingredients - Revenues in excess of €200mio.Protein-rich foods are an essential part of a varied, nutrient-full diet. Adoption of alternative protein sources, such as Quorn, as part of a healthy eating plan provides a protein supply that’s meat-free and sustainable, has the potential to improve global health and minimise the environmental impact of food simultaneously.Quorn is the global leader in transition proteins and produces a wide range of food products made with high-quality meat-free protein ingredient, Mycoprotein. -
ChairmanBadwater® Tequila Apr 2023 - PresentLondon, GbChairman & Strategic advisor:• Lead governance & Provide guidance and strategic support for the launch• Coaching and support of founder on operational challenges• Leverage business network for opportunitiesBadWater ® was founded in 2022 with a simple mission- to create a memorable and exciting better-for-you alcoholic beverage brand with great tasting products that goes beyond the seen-it-all-before stereotypes within the sector. BadWater ® Spirits has set its sights on building a globally recognised RTD brand with an award winning portfolio. -
Co-ChairmanMaison Sassy Apr 2023 - PresentParis, Ile De France, FrNon-executive director:• Provide guidance, focus, structure and governance• Lead strategic planning, business plan, go to market strategy• Coaching and support of founders on operational challenges• Leverage my business network for new opportunities and product listings• Provide credibility with investors in a recent successful fund raisingSASSY brings a naughty nature to the world of cider and sets out to premiumise this wonderful drink. With one foot in the traditions of Normandy and the other striding towards the future of cider, SASSY endeavours to bring its fresh and full flavoured range to the world. The Brut, the Rosé and the Poiré make up the core range which can be found in top bars and outlets across the UK, France and beyond. -
Ceo - Nrt Global Business Carve OutHaleon Apr 2023 - Oct 2024Weybridge, GbLeading the carve out of the NRT global category at HALEON which is marketed primarily under the brand name, Nicotinell*, with gross revenues of circa $300mi in CY 2023. 80% of which were generated in UK, Finland, Sweden, Denmark, Norway, Netherlands, France, Germany, Australia, New Zealand, Canada and Japan. End of Sept 2024, Haleon announced that it had sold its NRT business to Dr. Reddy's Laboratories SA ("Dr. Reddy's") for total consideration of £500m.- prepare the business for sale, and then to transfer the business to Dr Reddys.- lead day-to-day operation of the business before it is sold and through the transition period until closing.- lead the preparation of the business for sale and the implementation of the sale- lead the design and selection of the new management team- led the future design of the go to market model and design of the new operating model- participate active into the transaction in relation to all the commercial aspects of the business HALEON is a world-leading consumer health company with a clear purpose to deliver better everyday health with humanity.Haleon has a strong portfolio of brands and is well positioned to play a vital role for people all around the world, built on science, innovation and human understanding and are trusted by millions of consumers globally. -
Ceo - Managing Director Heineken Uk - Member Of The Mt EuropeThe Heineken Company Oct 2020 - Apr 2023Amsterdam, NlCEO of Heineken UK, leading a successful realignment, value creation & premiumisation strategy - Number one Brewer: 5 breweries- Number one Cider Producer: 2 production sites- Stars Pubs & Bars operations with 2480 Pubs- 2 HQ offices: Edinburgh and London- 2300 employees- Revenues in excess of £1.4bio.HEINEKEN is the world's most international brewer. It is the leading developer and marketer of premium beer and cider brands.Led by the Heineken® brand, the Group has a portfolio of more than 300 international, regional, local and specialty beers and ciders. HEINEKEN is committed to innovation, long-term brand investment, disciplined sales execution and focused cost management. -
Ceo - Group Chief Executive OfficerSelecta Jul 2016 - Jul 2020Cham, Zug, ChEuropean leader in unattended self-serve coffee and convenience food.- Direct operations and leading presence in 16 markets- Revenues in excess of €1.5bio.- Over 10000 employees- Over 475000 points of sale, vending and coffee machines- Serves more than 10 Mio consumers every day- Coffee Roaster in Dordrecht NL with more than 30.000 tonnes annual production serving customers in 65 countries worldwide- Longterm partnerships with Lavazza, Starbucks, Retail 365.Selecta Group is the Food & Beverage leading company with a route-based network in Europe,offering innovative convenience food services and world-class quality coffee brands in the workplace and public spaces, through vending solutions, office coffee service and micro-markets. Owned by KKR Private Equity since 2016, Selecta roasts & serves premium coffee, commercialise cold beverages, snacks, and fresh meals to more than 10 million people in 16 countries across Europe every day. -
Regional President North America Drinks Division - Now LavazzaMars Nov 2014 - Jun 2016Mclean, Virginia, UsHead of North America : - Member of the Global Leadership Team- +$200 million sales, USA and Canada- +150 associates- 1 HQ - Mars Drinks Campus and 1 drinks factory in west Chester PADeliver accelerated growth strategy and implementation through :- Successful machines innovation launches- New branded drinks launches- More customer acquisition and increased customer engagement- Supported by strong employee's engagement and customer satisfaction impact plans - Route to market optimisation - Sales capabilities and sales tools standardisation -
Regional President Europe Drinks Division - Now LavazzaMars Jan 2013 - Nov 2014Mclean, Virginia, UsHead of Europe:- Member of the Global Leadership Team- +$200 million sales, +350 associates, 3 markets, 2 factories- Full accountability on P&Ls deliveries- Strategic planning : transformation and acceleration strategies - Portfolio of countries management - Turnaround of the business shape- Restructuring / re-organisation of the UK demand and supply- Building and develop new key talents- YoY employees engagement improvement- Customer satisfaction impact planning
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Market Director Uk And Ire Drinks Division - Now LavazzaMars Apr 2011 - Dec 2012Mclean, Virginia, UsManagement of the UK Market- Full P&L responsibility- Sales, Service and Marketing team leadership- Channel and proposition strategy and implementation- Management of 130 people in UK- Market performance and EngagementSales Strategy Leadership for Europe- Member of the KLIX leadership team Europe, - Sales strategy and efficiencies- Sales organisation design- Sales capabilities development - Co-pilot of Market Directors sales strategy in GER and FR- 100 sales people capabilty development accross europe
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Market Director France Drinks Division - Now LavazzaMars Oct 2008 - Apr 2011Mclean, Virginia, UsManagement of the french structure- Full P&L responsibility- Marketing Management- Sales and channel strategy and management- Business development - launch of different solutions- Team management
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Global Account DirectorUnilever Nov 2007 - Sep 2008Blackfriars, London, Gb- In Charge of International Accounts and Contracts- Develop opportunities from an existing portfolio and source and win new business- Responsible for the negotiation and roll out of international contracts- Leading and Coaching local teams- Senior role including relationship management, account management and new business development. -
National Accounts DirectorUnilever Jun 2005 - Dec 2007Blackfriars, London, GbMember of the Business Unit ComiteeManagement of the National and Regional Key Accounts Management of the Custom Made Team + Tenders activites developmentSales Team of 15 peopleResponsible for the LRP - the yearly Action Plan : P and L constant monitoring Responsible for the Local Implementation of european projectsDirectly involved in the management of Major national Accounts
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Marketing Manager EuropeBonduelle Jun 2004 - Jun 2005Villeneuve D'Ascq, France, Fr- Provide strategic thinking, leadership, support and guidance to the marketing teams in Europe- Manage, lead and motivate a geographically disparate marketing team dedicated to food service- Centralize packaging development and marketing research: manage 2 project managers- Develop and drive the implementation of marketing strategies and marketing plans including consumer targeting, brand positioning, customer and consumer plans and trade marketing best practises- Develop competitive product analysis and provide direction to development for features - Communicate, support and cooperate with regional marketing, sales and operations teams- Develop programs/modules for best practises and local rollout - Participate and contribute to European product development with key customers- Plan and control the long range plans, the marketing plans and the global marketing-project budgets- Ensure adequate allocation and mobilisation of resources -
Marketing ManagerBonduelle Aug 2002 - Jul 2004Villeneuve D'Ascq, France, Fr- Team management: 4 product managers, 2 assistants- Coach local innovation project management- Define strategies and priorities for the global brand on the french « horeca » market- Responsible for the annual advertising plan - Project Leader for Europe with successful product launches: Easy Bags, Frozen Woks, New prepared salads range - Category Management in Cash and Carry: METRO merchandising recommendation - Recommend the new communication platform of the brand applied to the food service model, - Snacking project management- Define Segmentation and manage new design implementation on the frozen SKUs- Implement new tools and procedures for planning: strategic plan, marketing plan and budget- Follow up and validate the operational action plans
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Senior Brand ManagerAnheuser-Busch Inbev Jun 2000 - Jul 2002Leuven, Be- Project leader for the re-launch of the brand Hoegaarden: - Pro-active work on the new positioning statement of the brand, - Development of successful new SKUs: New 33cl bottle, 50cl can and Basket Pack - Packaging: implementation of the new design of the Brand - Advertising: Radio and Billboard new advertising campaign, smart media buying - Development of special events sponsorship within the Evin law legal restrictions - Speciality beers brand portfolio management, On and Off trade - Responsible for the strategy, the annual marketing plans and the profitability of the portfolio- Management: 1 brand manager, 1 assistant -
Junior Brand ManagerL'Oréal Jan 1998 - Jun 2000Paris, FrJuly 1998/ august 2000 : LOREAL Scandinavia Oslo - NorwayBrand Manager Launch of the international hair-care brand Fructis on the Norwegian market- Responsible for the annual marketing plans and the profitability of the brands Fructis and Elsève- Development of professional skills in operational marketing January 1998/ july 1998 : LOREAL Professionnel - ParisTrade Marketing Trainee - Responsible for the development of a new loyalty program in the B to B channel - Implementation of the annual trade marketing plan - Development of tool and incentives for the sales force -
Business Development ManagerMars Feb 1996 - Mar 1997Mclean, Virginia, Us- One year contract during the graduate School of Management program- Development of a client portfolio: 100 accounts in social catering, chains and full-service restaurants - Visits and negotiations in Cash and Carry, regional wholesalers and Chains- Product demonstrations to Key-accounts: Food service end-users- Responsible for the development of the net sales, for the promotion plan implementation and the reporting - Coaching and motivation of the local sales forces of wholesaler sales forces
David Flochel Skills
David Flochel Education Details
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AudenciaManagement -
University Of Cincinnati Carl H. Lindner College Of BusinessFmcg Sales And Marketing
Frequently Asked Questions about David Flochel
What company does David Flochel work for?
David Flochel works for Quorn Foods
What is David Flochel's role at the current company?
David Flochel's current role is CEO - Group Chief Executive Officer.
What is David Flochel's email address?
David Flochel's email address is da****@****cta.com
What is David Flochel's direct phone number?
David Flochel's direct phone number is (014)-196*****
What schools did David Flochel attend?
David Flochel attended Audencia, University Of Cincinnati Carl H. Lindner College Of Business.
What skills is David Flochel known for?
David Flochel has skills like Strategy, Fmcg, Marketing Management, Management, Business Development, Marketing Strategy, P&l Management, B2b, Brand Management, Key Account Management, Business Strategy, Leadership.
Who are David Flochel's colleagues?
David Flochel's colleagues are Cliff Holloway, Videhi Sivurusan, Louise Ford, Adrian Lee - Marlow Foods, Fisher Gitana, Kim Bailey, Joshua Jay Sinclair.
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