David Peyton Phd-Author "One More Bite" Email and Phone Number
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Over 22 years of experience in marketing research, business intelligence, business strategy, decision sciences, strategic marketing, supply chain configuration, research and operations. Proven success in delivering data-driven research that translates customer needs into actionable decisions for optimum strategic benefit. My passions are digging deep into what is really on the minds of people and why they behave the way they do, the choices they make, the environment they live in and the outcomes of their choices. Then, I love to teach that analytical ability to others...so that they can be successful in their analysis and research. Proven qualitative and quantitative analysis outcomes that have formulated enterprise and governmental strategy.PhD focusing on Business, Analytics, Behavior, and Marketing.Leadership: Over 15 years' experience in leading analytics teams. Decorated military leader for high-stress, high-performance environments.Quantitative: decision modeling, data decision network optimization, statistical simulation, regression, cause-effect, correlation, ANOVA, Chi-square A/B testing, error evaluation, deviation, validity, reliability, sampling, probability, forecasting, predictability and hypothesis testing.Qualitative: ethnography, narrative, literature review, and case study through interviews and focus groups.Expert: Survey creation/deployment/analysis/presentation. Presentation and delivery. Over 20 years’ experience in classroom presentation and executive presentation delivery. Software: Python, SAS, SPSS, SQL, VBA, Tableau, Analytic Solver, Google Analytics, and Microsoft Office Suite.
Wilbur O. And Ann Powers College Of Business At Clemson University
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Clinical Assistant Professor - Director Masters Science Sports Business And AnalyticsWilbur O. And Ann Powers College Of Business At Clemson UniversityPickens, Sc, Us -
Clinical Assistant Professor - Director Masters Science Sports Business And AnalyticsWilbur O. And Ann Powers College Of Business At Clemson University Jan 2023 - PresentClemson University, South Carolina, United States -
LecturerClemson University - College Of Business Jul 2019 - Jan 2023Clemson, South Carolina, United StatesAward winning lecturer, speaker, and author. Awards include "Best Professor of the Year" at corporate and higher learning institutions multiple times. I help people learn for their success! -
Educational Services ConsultantManhattan Associates Oct 2018 - Jul 2019Greater Atlanta AreaConsultation and education services for configuration and design of supply chain software. -
Software Education, Marketing Research And Statistical Analytics ConsultantSelf-Employed Contractor Feb 2015 - Oct 2018Chattanooga, Tennessee AreaData analytics guru with an extraordinary proficiency in delivering research and analysis that calls for action and delivers valuable results for the organization. A cornerstone analyst for strategic success. Superb communicator of decision sciences to managers and executives. Inspiring leader, supportive team player.Quantitative Analysis:*Parametric / Non-Parametric Modelling*T-Testing / F-Testing*ANOVA / MANOVA / MANCOVA*Repeated Measures / Regression*Back-casting / Forecasting*Histogram / Normalization / Error *Residual Evaluation / Cross tabulation*A/B testing / ROI / Cause-effect*Data Governance*Graphics integrationSoftware Expertise:*SPSS*SAS*VBA for Excel*SQL / MySQL*Tableau*Microsoft Office Suite*Google Analytics*Survey Gizmo*Survey Monkey -
Adjunct Marketing Analytics And Information Systems Management ProfessorUniversity Of Central Oklahoma Jan 2006 - Dec 2015Edmond, OkInstructional development, classroom presentation, and evaluation of Marketing Research, Statistical Evaluation, Decision Support Systems, Executive Reporting Systems, Research Methods, Qualitative and Quantitative Analysis, Exploratory Analysis, Causal Analysis, Regression Analysis and Reporting.• Superior Performance. Professor of the Year (5 consecutive years).• Leader and Mentor. Led academic research teams in over 50 marketing research projects to help small business growth, non-profit branding, price strategies, and analytics presentation.• Strategic Visionary. Contributor for institutional "one of a kind" academic track for analytics. -
Strategy And Decision Support ConsultantOklahoma City Community College Feb 2010 - Aug 2011Oklahoma City, Oklahoma AreaPrinciple analytics decision consultation for institutional success metrics, higher education accreditation, brand image analysis, and SAS implementation for institutional analytical research. • Branding champion. Collaborated with research vendors to develop surveys and analytics to capture perceptual value of institutional brand and create institutional marketing opportunities.• Effectiveness. Created cross-functional, web-based solution for accreditation documentation, resulting in full college accreditation by the North American Higher Learning Commission.• Technical Expert. Overhauled and restructured SAS dashboard for institutional academic metrics. • Efficient and accurate. Streamlined reporting time of numerous quarterly reports by automating ETL processes, reducing redundancy and increasing accuracy in reported metrics. -
Senior Marketing AnalystOge Energy Corp Nov 2001 - Feb 2010Primary architect for data-to-information development, report design, decision consultation, and data governance. Responsible for corporate data-mining, customer demand forecast, SWOT analysis, competitor analysis, econometric impact studies, customer segmentation, customer needs analysis, customer profile analysis, survey development, qualitative and quantitative analysis, capturing secondary databases for relational usage and ad hoc reporting.•Team Associate. Customer profile analysis for OG&E SmartHours Project. $800Million Project approved.•Team Lead. Geo-spatial analysis for commercial development project. Led to Oklahoma Legislative House Bill, HB1739, approved by Governor Brand Henry. NPV $50Million saved.•Team Associate/Lead Analyst. Demand Forecast and Customer Profile Analysis for Oklahoma Corporation Commission Testimony. $3Billion Power Plant denied at hearing, $852M Power Plant (Red Bud) approved.•Project Lead. SAS Implementation and Analysis. Saved $200K in consultation and analysis fees.•Project Lead. AC Nielsen PRIZM data implementation. Primary catalyst for target marketing initiatives.•Team Associate/Data Governance Expert. Business Objects Dashboard Implementation.•Team Associate. Customer profitability analysis of WattsDog Program. Analysis retained over $250K in profitability annual earnings.•Project Lead. Implementation of CRM System at $2B natural gas pipeline subsidiary. Data allowed subsidiary to develop customer SWOT metrics on customer satisfaction and need.•Project Lead. Oklahoma, Texas, Kansas and Arkansas rig production analysis. Assisted Operations in pipeline development and assisted executives in a more focused approach to customer need.•Project Lead. Designed, Developed, Implemented automated reporting system for Out-of-Spec product. Data and reporting mechanism saved enterprise over $100K in fines and shut-offs.
David Peyton Phd-Author "One More Bite" Skills
David Peyton Phd-Author "One More Bite" Education Details
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Business Administration And Management, General -
Eupora High School
Frequently Asked Questions about David Peyton Phd-Author "One More Bite"
What company does David Peyton Phd-Author "One More Bite" work for?
David Peyton Phd-Author "One More Bite" works for Wilbur O. And Ann Powers College Of Business At Clemson University
What is David Peyton Phd-Author "One More Bite"'s role at the current company?
David Peyton Phd-Author "One More Bite"'s current role is Clinical Assistant Professor - Director Masters Science Sports Business and Analytics.
What is David Peyton Phd-Author "One More Bite"'s email address?
David Peyton Phd-Author "One More Bite"'s email address is dp****@****uco.edu
What is David Peyton Phd-Author "One More Bite"'s direct phone number?
David Peyton Phd-Author "One More Bite"'s direct phone number is 405-682*****
What schools did David Peyton Phd-Author "One More Bite" attend?
David Peyton Phd-Author "One More Bite" attended Northcentral University, Liberty University, University Of Central Oklahoma, Eupora High School.
What are some of David Peyton Phd-Author "One More Bite"'s interests?
David Peyton Phd-Author "One More Bite" has interest in Economic Empowerment, Politics, Education, Poverty Alleviation, Science And Technology, Arts And Culture.
What skills is David Peyton Phd-Author "One More Bite" known for?
David Peyton Phd-Author "One More Bite" has skills like Teaching, Mentoring, Team Leadership, Public Speaking, Management, Expert Communication Skills, Marketing, Microsoft Office, Microsoft Excel, Analysis, Market Research, Strategic Planning.
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