Dave Geipel Email & Phone Number

Bethlehem, Pa, Us

Bethlehem, Pa, Us

Pottstown, Pennsylvania, Us

Lead marketing organization and initiatives for Manufacturers and their local retailers and dealer networks. Create and execute brand, manufacturer, retailer and consumer experiences across all digital channels including mobile & web platforms, social, content, analytics and digital services. Manage teams of digital marketers and social media strategists including Influencer marketing, content strategy, customer experiences, paid search (Google Ads, Bing), paid social (Facebook, Instagram & Pinterest) and client onboarding. Teams responsible for KPIs including customer acquisition, retention, reducing churn, increasing AOV and lifetime value. Launched key initiatives over tenure including manufacturer & retailer programs including direct-to-consumer ecommerce programs w/ over 500 retailers.

Home Marketsite was formed out of a need to better serve the needs of home buyers and sellers. While taking an entrepreneurship class at Penn State University for a Master's Degree, Dave realized the dire need of innovation in the real estate industry. Dave took the and launched the company online in 1999 and it has since successfully grown throughout the entire Delaware Valley (Philadelphia Region). Today, HMSRE.com continues to help homes buyers & sellers through a team of licensed real estate agents "take more home."Managing partner overseeing marketing, revenue opportunities & agents. Manage WordPress, HubSpot, SEO, SEM, CRM, GA, A/B testing, Funnels & Lead Gen for 1mm properties,

Helping companies realize the power behind analytics, business intelligence and consumer insight. Create dynamic interactions across all channels with an emphasis on digital marketing to drive desired outcomes. Responsible for Digital Strategy, Search & Social, Ecommerce and Content Strategy for brands of all sizes with a focus on crm, marketing automation and platforms to deliver new experiences.

Founded QWASI, a Marketing Cloud Company helping enterprises accelerate adoption of social business, cloud and mobile technology convergence. Incubated idea to global messaging and transaction platform. The team has extensive experience working with companies around the globe and has created many leading first-to-market and cutting-edge mobile solutions such as iPhone Apps, mobile search, text ordering, mobile real estate marketing, Buy-by-Emoji, interactive mobile marketing and corporate alerts & communications. The team consists of marketers, technologists, engineers and business development professionals with offices in Philadelphia, NYC and London. Lead all Product Development, Marketing and Business Development. Developed platform for two-way Messaging, Location-Based Services, Mobile Commerce & Payments, Chat, and Enterprise Mobile & Social Marketing Communications. Platform Architect responsible for development phase of an agile SaaS platform & suite of services including mobile and social interactions; created new market opportunities and value for partners and B2B clients. Hired a CEO & Execs and led private equity financing round. Current shareholder only.

Primarily responsible for product development and management. Developed first mobile marketing platform for the real estate industry. Created the first MLS SMS solution and text for info. Trademarked a cell phone image for use on a real estate sign. Oversaw Consumer Trade and b2b marketing. Headed up project management, UI/UX, and team of software engineers utilizing an agile methodology. Won Inman News Award for Most Innovative Technology and recognized as best new product by NAR. Onboarded over 20,000 REALTORS, real estate agents and Brokers.

London, Gb

Advised retail account business development group within company's private label credit card, loyalty & prepaid card division. Developed new market strategies for consumer promotions and retail clients.

West Chester, Pennsylvania, Us

Managed corporate identity, branding, image and reputation with a keen focus on retail sales growth. Oversaw MARCOM programs and corporate initiatives, ROAS and KPIs across all marketing channels. Responsible for all corporate marketing, advertising, digital marketing and direct mail. Managed budgets in excess of $30mm. Oversaw Marcom programs and corporate initiatives & KPIs across all marketing channels. Created and executed measurable national and regional on-air and online marketing promotions. Program manager for $100mm private-labeled credit card.

West Chester, Pennsylvania, Us

Developed all internal and external Internet marketing, promotions and sales planning for QVC.com. Increased yearly shipped sales over $100 million, an 85% increase over annual revenue goal and strategy. Managed team of content producers responsible for all online storefronts and e-commerce shops. Planned all online marketing programs for qvc.com. Grew team of brand managers responsible for category-based sales. Developed complete digital marketing campaigns including email marketing ecommerce sales planning and affiliate marketing partnerships. Increased online marketing sales 10X over 2 years while in position. Promoted to Corporate Marketing.

West Chester, Pennsylvania, Us

Managed $200 million annual inventory by implementing pricing and programming strategies to maximize on-air sales in categories including licensed sports, direct response, hardware, food and home & garden. Increased yearly sales by 40% in three years. Business Analyst for merchandising department. Managed merchandising categories in licensed sports and collectibles, Infomercial sales and Tool - grew annual sales to over $150mm. Brands included Craftsman tools, NFL, MLB, NBA, NHL, sports collectibles and memorabilia, self-help products, private-label product and hardgoods.

West Chester, Pennsylvania, Us

Developed business plan for QVC to expend into Japan. Created test marketing strategies to identify product mix for Japanese consumers. Responsible for logistics, warehousing and on-air sales. Successful test led to company launching new channel in April 2001. It was the company's most successful international launch.

Master Of Business Administration (M.B.A.), Marketing/Marketing Management, General

Doctor Of Philosophy (Ph.D.), Bible/Biblical Studies, New Testament

Bs, Telecommunications, Business