David Morrow Email and Phone Number
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Accomplished marketing strategy and communications executive with high level experience building brands and growing revenue in both large corporations and start ups. Experience across both B2B and B2C brands with expertise in Enterprise and SMB SaaS, data technology, advertising and media. Key qualities include: strategic mindset, excellent interpersonal and communications skills, keen commercial awareness, ability to generate and nurture relationships, great organizational skills, innovation and creativity.
Veriato
View- Website:
- veriato.com
- Employees:
- 25
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VeriatoLos Angeles Metropolitan Area -
Chief Customer OfficerAwareness Tech Jul 2023 - PresentWestport, Connecticut, UsLeading our Global Sales and Marketing. We enable organizations and families to be productive and safe. We develop leading security, monitoring and productivity solutions for the home and office. Awareness operates award-winning brands including InterGuard, Veriato, ScreenTime, and WebWatcher that are trusted by businesses and consumers globally. -
Chief Marketing OfficerAwareness Tech Feb 2022 - Jul 2023Westport, Connecticut, UsWe enable organizations and families to be productive and safe. We develop leading security, monitoring and productivity solutions for the home and office. Awareness operates award-winning brands including InterGuard, Veriato, ScreenTime, and WebWatcher that are trusted by businesses and consumers globally. -
Vice President Global MarketingAdara, Inc. Nov 2015 - Dec 2021Palo Alto, Ca, UsADARA helps brands win in the fast-paced digital economy by providing predictive intelligence for optimal consumer engagement. And, you can have confidence in our data — we set the bar for ethical data use. 1.7 billion digital identities and over 23 billion data elements across 130 countries and serving 2,000 customers globally. -
Marketing Director, Emea & ApacAdara, Inc. Sep 2014 - Nov 2015Palo Alto, Ca, UsADARA helps brands win in the fast-paced digital economy by providing predictive intelligence for optimal consumer engagement. And, you can have confidence in our data — we set the bar for ethical data use. 1.7 billion digital identities and over 23 billion data elements across 130 countries and serving 2,000 customers globally. -
Gtm Marketing ManagerMicrosoft Oct 2012 - Sep 2014Redmond, Washington, UsUK GTM (Go to Market) Marketing Manager for the Advertising & Online division of Microsoft, managing a team of two and playing a key role in the Trade Marketing team.Responsible for shaping audience perceptions and driving advertising revenue growth across Microsoft’s portfolio of digital brands (Xbox, Skype, MSN, Outlook, Bing, Windows 8, Mobile) through effective brand management, integrated marketing communications and GTM activities that empower the sales teams to sell effectively.Key responsibilities include:• Development, execution and planning of brand strategy, marketing campaigns and messaging across all products• Management of Microsoft UK’s appointed creative agencies• Partnering with global marcoms leads to land global activity and campaigns, leveraging digital marketing vehicles and localising materials• Liaising with key business groups in Seattle (Xbox, Skype, Windows 8, Outlook, Bing, MSN) to steer advertising strategy and sales materials • Bringing Microsoft products to life for the sales teams by delivering innovative and effective events, communications and sales collateral• Creating positioning and compete strategy for the UK -
Communications ManagerCollective Jan 2012 - Aug 2012San Francisco, Ca, UsCollective helps brand advertisers connect and engage with target audiences across display, video and social media. Collective's industry expertise provides a strategic advantage to its clients by leveraging proprietary audience modelling, insights and ad effectiveness metrics. Our flagship products, Collective Display and Collective Video®, are powered by AMP®, our market-proven data and media management platform. Collective is headquartered in New York with offices in London, Atlanta, Boston, Chicago, Dallas, Detroit, Los Angeles and San Francisco. Collective's investors include Accel Partners®, Greycroft Partners and iNovia Capital. http://uk.collective.com/ -
TravellingSouth America Jan 2011 - Oct 2011
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Communications Strategy ManagerIds - Virgin Media 2005 - 2010Reading, Berkshire , GbDeveloped and implemented a rolling annual strategic communications plan that supported the revenue generating teams, established ids' positioning, grew the markets ids operated in and increased revenue share within those markets.Created the necessary marketing tools from scratch to build an integrated communications strategy.Trade MarketingNegotiated budgets from broadcast clients.Delivered innovative and successful annual trade plans.Tactical, research, strategic and experiential activity.Appointed a roster of PR and event companies.ids trade marketing was highly regarded.PRIntroduced a PR function to ids by appointing and managing an external PR agency.Built up personal relationships with trade press.In 2008 took PR in-house and wrote and managed all press releases, interviews, awards entries, comments and features.Increased press coverage by 300%.Marketing AssetsNegotiated budget to design, build and implement a bespokeCRM system. Created ability to target specific groups of advertisers, agencies and contacts by both electronic and more traditional means.Project- managed the redevelopment of the ids website.Edited the layout, design and content of the entire site.ids Brand StrategyWorked with the Head of Knowledge, research and the seniormanagement team to create a brand strategy for ids and a new brand identity.Worked with design agency to re-brand the ids logo and allinternal and external brand collateral.Created a launch strategy which included press releases, interviews, an event for industry influencers, a book launch and merchandise.Helped create an Innovation Lab to demonstrate new and emerging media technologies and platforms. -
Communications ManagerIds - Virgin Media 2003 - 2005Reading, Berkshire , GbManaged and enhanced ids relationships with key broadcast and platform clients and 3rd party business: UKTV, Virgin Media TV, Discovery, Extreme Sports, NTL and Telewest.Compiled and presented revenue reports, market updates, forecasts and set targets.Educated senior broadcaster, programme and marketing managers on the mechanics and idiosyncrasies of the advertising sales market.Liaised with senior management teams at each broadcaster to ensure the flow of required information to ids and turned that information into usable sales materials.Worked closely with the marketing and PR teams at each client to ensure effective communication to trade audiences. -
Advertising Sales ManagerFlextech Television 1999 - 2002GbOne of five sales managers leading a six person team responsible for ids' revenue generation across all inventory lines from within a portfolio of media agencies.Negotiated annual and short-term agency and advertiser deals across a portfolio of 15 digital TV channels, including spot, sponsorship, online and platform revenue.Achieved annual growth of more than 25%Received a Media Week Award (Bronze) for an interactive sponsorship and ad-funded programme deal for Kotex on Trouble (teen targeted channel) -
Advertising Sales Group HeadFlextech Television 1997 - 1998Gb -
Advertising Sales Senior ExecutiveFlextech Television 1996 - 1997Gb -
Advertising Sales AssistantFlextech Television 1995 - 1996Gb
David Morrow Skills
David Morrow Education Details
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University Of KentAccountancy And French -
Universite Jean Moulin, Lyon, FranceEconomics And Law -
Campbell College, BelfastLatin And 11 Gcses
Frequently Asked Questions about David Morrow
What company does David Morrow work for?
David Morrow works for Veriato
What is David Morrow's role at the current company?
David Morrow's current role is Chief Customer Officer at Awareness Technologies.
What is David Morrow's email address?
David Morrow's email address is da****@****ara.com
What is David Morrow's direct phone number?
David Morrow's direct phone number is +140887*****
What schools did David Morrow attend?
David Morrow attended University Of Kent, Universite Jean Moulin, Lyon, France, Campbell College, Belfast.
What skills is David Morrow known for?
David Morrow has skills like Public Relations, Digital Marketing, Advertising, Digital Media, Digital Strategy, Social Media, Integrated Marketing, Marketing, Marketing Communications, Strategy, Brand Development, Media Planning.
Who are David Morrow's colleagues?
David Morrow's colleagues are Sterling Hapner, Brian Ogden, Nate Karabensh, John Beech, Natasha Thomasos, Kurt Thompson, Ashlee Bacon.
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