David González Email & Phone Number

Zaragoza, Ar, Es

Spain

Leading the Inbound Marketing department for Marathonbet globally, my role focuses on driving organic growth through SEO and content marketing strategies. I manage a remote, international team, overseeing the development and implementation of data-driven campaigns that significantly impact the business.Key responsibilities include team leadership, strategic planning, blogs, social media channels, SEO, and coordinating with various stakeholders to ensure measurable results and continuous improvement across all organic acquisition channels.I work or have worked across multiple regions, including the UK, Denmark, Italy, Spain, LatAm, Nigeria, India, Russia, and CIS countries

Zaragoza, Aragon, Spain

Global role, making sure that all content produced in all marketing channels is aligned with business goals, brand approach and SEO strategy.- Accountable for the central content marketing strategy: blogs, SM channels and any other inbound marketing activities, such as press releases or landing pages in six different jurisdictions.- Managed content strategy across blogs, social media, and inbound marketing in six jurisdictions (Italy, UK, Nigeria, Spain, Latam and Russia). Focused on ensuring alignment with business goals, brand messaging, and SEO priorities.- Developed and tracked KPIs for content and social media performance.- Collaborated with country teams to research and plan content tailored to local markets.- Ensured consistency in brand voice and approach across all content channels.- Led initiatives to boost brand awareness and increase website traffic.

Brighton, United Kingdom

Responsible for generating and optimizing content for the company’s website, blog, and marketing channels, ensuring alignment with SEO best practices and company policies. Focused on driving traffic, engagement, and customer retention through relevant content. Managed social media profiles and developed a strategy for Marathonbet.es. Collaborated closely with internal and external stakeholders to improve brand awareness and perception, while also assisting with monitoring and evaluating published content.

Brighton, Reino Unido

To provide localised product to the customers.- Translate documents from English to Spanish and vice versa, if necessary.- Responsible for localisation of Company's global marketing campaigns, including; emails, social media, whitepapers, blogs, product overviews, newsletters etc.- Coordinate with translation vendors and regional teams to complete localisation projects on time.- Manage localisation project,- Localise digital and print assets.- Update Company web/app copy as needed to improve our current messaging and communications.- Bridge the gap between Product, Brand, Marketing, Regional and Operations.

Brighton, Reino Unido

- Providing excellent standard of service to customers through email, phones and web chat interactions.- Providing and processing information in response to customer enquiries, concerns and requests in a timely, personable and professional manner.- Resolving product or service problems by clarifying the customer's complaint; determining the cause of the problem; selecting and explaining the best solution to solve the problem and following up to ensure resolution.- Providing guidance to and mentoring junior members of the team.- Accurately translating website text as required by customers.- Tracking and monitoring work activity.- Monitoring website for errors and testing website after systems updates and new product launches.- Recommending potential products or services to management by collecting customer information and analysing customer needs.

Madrid

Madrid Y Alrededores, España

Madrid

Madrid

Licenciado, Periodismo

Máster En Investigación En Periodismo: Discurso Y Comunicación, Estudios Sobre Comunicación Y Medios

Grado En Geografía E Historia, Historia

Education record