Co-founder and CEO of Sage Communications, one of the most respected boutique marketing communications firms supporting business to business, public sectors, non-profits, and membership organizations. I co-founded Sage with Larry Rosenfeld in 2004. We shared a vision to build an integrated marketing communications offering founded on a positive, entrepreneurial environment where brilliant people at all levels could do great work and thrive. Sage works with the most recognizable and innovative brands, helping drive awareness and achieve results using advanced communications programs. As CEO, I lead the Sage Communications business, while continuing to provide counsel to many clients. A passionate advocate to many social and art related causes, I also dedicate time to serve on several non-profit boards, including Leadership of Greater Washington, DC Jazz Festival, Sitar Art Center – Leadership Council Member, and Advisory Committee member of Halcyon Incubator. Prior to founding Sage Communications, I was a VP Interactive and a practice lead at Ogilvy PR. In my free time, I’m an avid sailor and artist.

Highly regarded as one of the most creative branding executives on the East Coast, David drives Sage's creative strategy and development. As a marketing, branding, and interactive strategist with more than 18 years' experience, he has worked on a broad range of projects for many national and international clients. His extensive experience developing traditional as well as offline and online strategy includes brand and message architectures, social media, digital influence, and user experience design.Before founding Sage Communications, David was vice president and worldwide head of Ogilvy Public Relations Interactive Creative Services. In this capacity, he was responsible for developing, executing, managing, and implementing strategic and tactical interactive communications plans for the agency as well as its national and global clients.Prior to Ogilvy, David worked with Stackig Advertising and Public Relations, where, as interactive creative director, he built an interactive division from the ground up for the Washington, D.C., office. He created a full line of web-based interactive products and services, increasing the agency's service offerings and revenues, and positioning the company as a leading interactive creative agency. David is also a senior interactive and online marketing, corporate training & development consultant for Frost & Sullivan, a consulting firm with more than 1,700 industry consultants, market research analysts, technology analysts, and economists around the globe.

David's customized sessions including:Online marketing; key considerations, rules of engagement, convergence, content, social Networking, Web 2.0, e-CRM, personalization, legislation, technology, permission marketing, data and loyaltySearch engines optimization; terminology, key considerations, search engine marketing (SEM), paid placement & inclusion, contextually text ads, organic SEO, and Web analyticsOnline advertising; terminology, formats, buying models, sponsorship, lead generation, classifieds, auctions, slotting fees, rich media, measuring, and budgetingEmail marketing; format & content optimization, best practice, deliverability guide, planning email campaign, 5 steps to develop a campaign, SPAM and permission marketingAffiliate marketing; the concept, market research, who are affiliates/publishers, increase traffic, successful affiliate program, results, and costsMeasuring; why measure, analytics potential, terminology, key considerations and planning

I was responsible for developing, executing, managing and implementing strategic and tactical interactive public relations and communications plans for the agency, as well as its national and global clients.