David Grill Email & Phone Number

New York, New York, Us

Orva is a Top 10 Amazon Seller partnering with the world's most respected Softlines & Footwear companies to accelerate their incremental marketplace sales & share.

Baltimore, Md, Us

Flywheel absorbed the Transact team in June 2024 as part of the Omnicom x Flywheel acquisition.In March 2024, I was the primary commerce lead responsible for transitioning and onboarding the HanesBrands, Inc. $65MM retail media business into Omnicom. During this same 30-day period, I built a net-new 15-person media division to support the day-to-day management of the account (50% near-shore / 50% US) across Amazon, Walmart, Target, and Macy's.Over the next eight months, my team developed, planned, implemented, and optimized a business-outcomes driven media strategy built to fundamentally change how HanesBrands, Inc. approached their business planning, forecasting, paid+ organic strategies, as well as holistic measurement. My team was also responsible for delivering Connected Commerce strategies, activations, learning agendas, and measurement frameworks in partnership with Hearts & Science (AOR/IAT).

New York, Us

Transact was Omnicom's full-service practice area dedicated to providing Connected Commerce and eRetail services for the largest brands in the world. As one of the first Media Directors hired, I was responsible for standing up a brand new retail media division directly integrated into Omnicom's extensive agency network. We built our business almost exclusively from organic opportunities across the network while defining and setting a new standard for how AORs/IATs operate within a Connected Commerce framework across Retail, Brand Media, Shopper Marketing, and DTC.I had the privilege of building and leading teams, driving best-in-class retail + media strategies, and ensuring flawless cross-retailer/IAT budget management and execution with HanesBrands Inc., Philips North America, Boehringer Ingelheim, and Tropicana Brands Group.In June 2024, Transact merged into Flywheel as part of the Omnicom x Flywheel acquisition.

Seattle, Washington, Us

• Drive thought leadership and shape company-wide approach to client success and eCommerce strategy • Key decision maker in optimizing our business to improve employee and client retention• Leadership sponsor for our most strategic SMB/Enterprise accounts• Lead retail media team, providing oversight and guidance across a $100MM Amazon Ads investment• Develop and refine advertising SOPs built to support team scale & efficiency• Manage all staffing needs for the retail media division including hiring, performance reviews, career development, and utilization• Coordinate with account management, content, and analytics leadership to drive best-in-class full-service eCommerce solutions• Foster a dynamic of teamwork, trust, ownership and accountability• Proactively build new retail media strategies and partnerships as industry continues to mature and evolve

Seattle, Washington, Us

• Advertising team lead responsible for training other retail media managers and departments• $15 million in managed Amazon Ad spend across our most strategic SMB and Enterprise accounts• Developed agency-wide Amazon Ads best practices, playbooks, and SOPs• Primary POC for resolving technical campaign issues and client escalations

Seattle, Washington, Us

• Established and built our agency partnership with Amazon Advertising• Secured access to various APIs and new beta programs • Launched and managed in-house Amazon DSP capabilities• Created advertising (search + DSP) GTM strategy for the company• $10 million in total managed Amazon ad spend across Sponsored Ads and DSP • Partnered with sales and marketing to create case studies and win new business

Baltimore, Md, Us

• Retail media and DTC campaign strategy, activation and measurement across search, display, video, native, social and affiliate• Managed retailer partnerships with Amazon, Walmart, and Target• Primary point of contact for all programmatic digital vendors• Partnered with account management, content and digital strategy teams

Cockeysville, Maryland, Us

• Led, mentored and trained a team of ad ops specialists focused on trafficking digital direct media buys• Troubleshooted technical ad delivery issues related to ad servers, websites and mobile applications• Analyzed inventory monetization reports and provided opportunities to increase department revenues• Responsible for leading two seamless ad server migrations of all digital advertising assets• Campaign set up, trafficking and management for the top 15 revenue generating markets• Created and executed multi-screen IBV advertisement campaigns using the Mixpo platform• Effective use of our Web Content Management System to configure and update website content• Worked with 3rd party vendors to coordinate, test and implement new ad tech products and updates• Provided customer service support and an excellent working relationship with over 160 TV stations nationwide

• Developed all promotional marketing materials for online and print distribution• Assisted with invoices, filling orders and reconciliation• Built and maintained client relationships

Towson, Md, Us

• Market research, ad trafficking and campaign management for nationwide political campaigns

• Conducted market research and competitor analysis on Baltimore’s broadcast TV stations • Created one-sheets and media kits for traditional and digital advertising sales teams• Communicated and presented new resources and analysis at weekly sales meetings

Stevenson, Md, Us