David Gurvich Email & Phone Number

Worked with the VP Demand Gen and SEO Manager to create a high volume of blog posts based on keyword research. I also edited and co-wrote other long form assets including guides and ebooks.

AGL is a Tier 1 energy provider and more recently telecommunications. As part of the CX Customer Communications Transformation Team I was responsible for helping to deliver transformational customer communication projects to ultimately improve brand engagement and the customer experience. This included working on an uplift program to simplify and re-position AGL’s market retail contract, the most popular terms and conditions document used when signing up to an AGL gas or electricity plan, and also looking at uplifting billing and financial hardship comms and customer journeys.

illion is the leading independent provider of trusted data and analytics products and services in Australasia, with illion's consumer and commercial credit registries forming an important element of Australia and New Zealand’s financial ecosystem.I was responsible for driving high-quality B2B customer content and working with key stakeholders to meet company deliverables for illion and its family of brands.

CSG provides subscription-based business technology solutions to the AUS/NZ SMB market. My role focused on generalist marketing activities including end-to-end management of targeted lead generation campaigns for customer acquisition/retention; campaigning; copywriting; partner (supplier) marketing; product marketing; events; sponsorships and internal communications.

Melbourne, Australia

A generalist marketing role for a small, highly-technical software company with the remit of assisting with and managing various marketing and communications activities to help improve customer touchpoints, branding and customer experience.Key achievements:• Wrote and co-produced a series of video case studies profiling FastMail businesssoftware users entitled ‘FastMail Customer Stories’, to help establish more human-centricmarketing for a previously very technically-focused company.• Worked closely with graphic and frontend designers across multiple FastMail product websites• Established ongoing relationships with external stakeholders for co-marketing opportunities.• Wrote and edited extensive range of blog content across FastMail and Topicbox brands

-Whispir Wrote and edited marketing collateral and business communications content to support the sales teams and senior executives. I created a suite of B2B marketing collateral case studies to help promote Whispir’s software products. -Asaleo Care/SCA Hygiene Australasia Wrote and edited media releases, brochures, print ads, web copy and other marketing collateral. I researched, wrote and edited a series of healthcare articles focusing on the relationship between incontinence and women’s health for the TENA branded publication ‘The Continence Advisor’.-MYOB Wrote and edited marketing collateral for MYOB Aus/NZ markets across a range of media including eDMs, web, videos. I worked closely with graphic designers, web developers, video editors and digital marketers.Special projects:Wrote and co-produced video case studies profiling MYOB software users. I also wrote and assisted with the production of MYOB product videos to help launch and provide video resources for new software.-Forest & Wood Products Australia A key member of the launch project team for woodsolutions.com.au, I created and edited content, and helped to drive the tone and writing style for different sections of the website. I also assisted with SEO, branding, information architecture and uploaded content using a customised CMS.-ConvertworXMarketing communications consultant/copywriter-Australian Triathlete Magazine (Publicity Press) Sub-editor and journalist for Australian Triathlete Magazine and Australian Triathlete Pink edition. -HousingWORKS - Journal of the Australasian Housing Institute Sub-editor of contributor content.-Other clients I've worked with include: Knog | iNewsletter | Conquest | AVG | Design Post.

Melbourne

As a Copywriter within the MYOB Marketing Services Team, I wrote and edited marketing collateral for MYOB Australia and New Zealand markets across a range of media including eDMs, web, videos, brochures, newsletters, fact sheets, print advertisements, packaging and digital advertising. I also worked closely with graphic designers, web developers, video editors and digital marketers to ensure all marketing collateral was of a high standard and provided guidance on copy, grammar and brand voice.

General contributor providing reviews on music and television.

Melbourne, Australia

Wrote and edited communications material, including fact sheets, website and annual report content on a range of industrial relation issues. Assisted with the production, maintenance and co-ordination of content for the ABCC website abcc.gov.au.

Melbourne, Australia

Wrote and edited scripts for telephone on hold messages, radio ads, television ads, corporate videos and other electronic media, in addition to managing a large client base.

Melbourne

Wrote spec TV scripts and catalogues and was able to observe the production of TV commercials.

Advanced Diploma, Business - Advertising

Advertising Club of Victoria Award for Outstanding Achievement in Advertising Copywriting

Behaviour Change Masterclass

Digital Copywriting Essentials

Behavioural Economics Certificate

Advanced Dm Copywriting - Short Course

Award School Course Completion

Cert Iv, Business - Public Relations