Synaptics (~$2B revenue) is a global brand focused on human interface technology for smartphones, consumer IoT, PCs, and automotive. I led several functions of corporate marketing including: - Global press and analyst relations. Write all press releases for all the divisions. - Web development. Public website and intranet. Redeveloped both sites from scratch. - Led Employee Communications - Led quarterly earnings script development - Led Technical Publications team- Drive all corporate messaging and branding - Manage major trade show events

We are leading the human interface revolution!

By acquisition of PLX, managed marketing communications, outbound marketing and strategic alliances for the data center division at Avago (now Broadcom).

PLX was a publicly traded semiconductor manufacturer (NASDAQ: PLXT). Reported to the president/CEO and continually ranked as top performer. PLX was acquired by Avago in August 2014. Roles grew from Marketing Communications Director, to Senior Director, to Sr. Director of Corporate Communications. Strategically wrote and publicized more than 26 marketing press releases per year as an MBO objective with proven success in target media placement. Drafted all quarterly financial earnings press releases, supported the earnings call script as well as merger/acquisition communication material for investor relations. Annually placed more than 20 contributed articles (editorial and technical) in major engineering trade magazines - including multiple traditional print covers featuring PLX. Conceptualized and overhauled from scratch all company web properties, including the corporate public website, sales extranet, employee intranet, and multiple internal and external social media platforms (e.g. Yammer, Twitter, Facebook, LinkedIn). Managed all daily maintenance and executed on web development road map strategy. Implemented an unrelenting internal and external communications program that was well-received by employees, customers, shareholders, and the global sales force. The program included consistent brick-and-mortar and online training seminars, newsletters, presentations, and filming/editing videos. Managed company representation at multiple annual trade events (e.g. Intel Developers Forum, SuperComputing). Oversaw exhibiting as well as landing consistent speaking positions which further exposed the company’s expertise to highly targeted audiences. This successful promotional tactic offers visibility and credibility at events not budgeted for exhibiting.

Pericom was (now Diodes) a publicly traded semiconductor manufacturer (NASDAQ: PSEM). Reported directly to the VP of Marketing and eventually the president/CEO. Focused on article and press release positioning that included the lead role in writing, editing and strategic abstract development. Achievements included target magazine cover story placements along with consistent global company and product coverage. Designed, developed and managed four generations of corporate website, employee intranet, and sales extranet to meet the ongoing enhancement and technological demands of web technology evolution. Designed and managed all global print and web advertising campaigns including magazine ads, web banners, direct mail, and distributor co-op programs. This included the in-house creation and distribution of all print and soft tools like the annual report, product guides, data books, internal/external newsletters, email campaigns, presentations, and multimedia. Earned multiple promotions, starting at marcom specialist and ascending to manager, then director. Named Employee of the Year in 2000. Delivered results-driven cost reduction via creative headcount collaboration, international vendor relations, and open-source web development. Managed effectively through multiple company acquisitions.

Provided creative support in the development and subsequent launches of Photoshop 5.0, Illustrator 8.0, and ImageReady 1.0. This included creating original artwork and code that continues to ship with the software today. Built a variety promotional support tools, including layout, design and animation work that ensured effective messaging for product launch events, training conferences, sales demonstrations, and corporate presentations. Responsible for experimental beta software testing by providing user feedback and reporting bugs to the QA and Engineering teams. Volunteer instructor for the “Teach the Teacher” program geared at getting regional school teachers up to speed with several Adobe software programs.