David Lewallen Email & Phone Number

San Diego, Ca, Us

San Diego, California, United States

Spearheading SEO strategies for esteemed clients such as Bosch and Children's Hospital of Orange County (CHOC), I've achieved a remarkable +120% Y/Y boost in page 1 rankings for Bosch and overhauled reporting structures for enhanced accuracy and deeper insights. Expanding my technical skill set in Python, SQL, and PyTorch, I develop Flask-based applications that integrate ChatGPT API, enhancing team workflows at RedDoor Interactive. Proficient in natural language processing technologies including OpenAI GPT-4 and Hugging Face Transformers, I'm adept at creating automated AI-driven analyses and dashboards, significantly improving decision-making processes.

Helping clients grow their search presence in Europe, Asia, Middle East & Latin America

Greater San Diego Area

Earned media strategy for Mr Cooper (formerly Nationstar), National University & Polycom. Driving organic traffic and lead growth for highly competitive industries, managing redesigns and international web strategies.

San Diego

Founder and lead strategist of an inbound marketing consultancy focused on content marketing, search and social media. Managing inbound marketing for direct clients as well as outsourcing for agencies such as, BusinessOnline, iProspect (formerly Covario), Internet Marketing Inc, Vision Interactive & Main Path. Managed and trained an in-house team of 3, content calendar creation, managed content writers and contractors on strategy and implementation for a full suite of online marketing disciplines. Managed all channels including overall content strategy, editing, promotion with social media, creative and optimizing for PPC, SEO and CRO driven through a deep understanding of web analytics and the customer buying journey. We focused on aligning with our clients’ brand message and leveraged deep research and interviews to assure adherence to highly technical and complex concepts.

Greater San Diego Area

Content strategy, team and outsource management for inbound marketing, with a focus on disciplines such as creative content campaigns, social promotion, search optimization, usability, analytics and migration for site redesigns. Training and implementation of content marketing best practices for content optimization for client marketing teams, PR agencies and localization partners. Used analytic and organic data driven solutions for B2B/C clients, using web to lead and lead to sale data for deeper content insights. Responsible for content strategy, increasing leads from non-branded keyword traffic, budget management, quality assurance, execution and implementation. Focused on hands-on keyword research, on-page optimization and link building strategy. Implementation and execution, using data for integrated campaign creation. Client Performance: Workday – increase in organic search 25%, non branded 48%, Watkins (Hot Spring) – number 1 organic ranking for main keyword “hot tubs”; 33% YoY increase in organic non brand traffic through content creation & optimization

SEO, link building, social media posting, presented monthly & quarterly reports to clients, executed localized SEO & link building for France, Spain, Mexico, UK, Australia & Canada, managed outsource partners for localized SEO, link building & localization, business development & resident SME for international online marketing strategy. Results: Key Technology - 51% increase in organic visits; 86% increase in overall site visits, Kodak- increase in sales from organic search 2009 to 2010 NAM 149%; EMER 164%

Execution of technical, on-page, and off-page optimization including keyword SEO diagnostics, research, meta & title tags, content, social media posting, navigation and external link building deliverables

San Diego

January 2009 – August 2009 - Developed link building strategies & tactics, promotion through social, link analysis tool, SOPs, deliverable templates, competitive analysis.

B.A., International Business, Finance, French, Spanish, Western European Culture

Education record