4sight Health is an advisory company working at the intersection of healthcare strategy, economics, innovation and capital formation. Read our regular insights and commentary here: https://bit.ly/3bY5vcuJoin 5k+ revolutionary healthcare leaders for 4sight Friday to receive weekly healthcare opinions, insights and news. Subscribe here: https://bit.ly/30CppDL---4Sight Health spotlights and assists companies delivering better healthcare at lower prices in customer-friendly settings. U.S. healthcare is too expensive, too fragmented, too variable, asset-heavy, over-invested in acute/specialty care and under-invested in prevention, primary care, behavioral health, chronic disease management and health promotion. Market-driven reform is transforming American healthcare through value-based, customer-focused care delivery. Winning companies are differentiating through branding, customer experience, pricing and outcomes. Winning companies will adapt, grow and prosper as they differentiate from incumbents clinging to existing business models. 4Sight Health advances market-based healthcare reform through:• Thought Leadership• Strategic Advisory Services• Capital Formation"Market versus Medicine: America’s Epic Fight for Better, Affordable Healthcare" published in 2016 and is enjoying robust sales. publication in 2015. I am the author-in-residence at The Health Management Academy and MATTER Chicago as well as the author of the widely-read blog "Market Corner Commentaries."American healthcare will advance by responding to customers’ needs, delivering superior outcomes and cutting waste. By focusing on value creation, private health companies will lead the transformation.LinkedIn Keywords: Healthcare; Health Systems; Insurance; Transformation; Academic Medicine; Population Health; Care Management; Cost Accounting; Disruption; Innovation; Organizational Change; Information Technology; Outcomes; Electronic Heath Records; Big Data; Behavioral Finance, Keynote Speaker, Healthcare Keynote Speaker, Podcast Host, Healthcare Podcast Host