As an accomplished brand leader, I have extensive experience creating and executing multi-faceted communications strategies that engage internal and external audiences. Using integrity and authenticity, I build relationships with executive leaders, media representatives, and corporate partners to present a positive and cohesive brand for nonprofit, for-profit, and government organizations. Additionally, my ability to communicate scientific research and medical concepts for general audiences has been noted.My career highlights include:- Steering enterprise rebranding, including one redesign that propelled a 48% web traffic increase, boosted growth KPIs by 60%+, and lifted elite scientific institution from #3 to #2 in national ranking.- Establishing best-in-industry external communication strategies that elevate brand awareness and produce repeat earned media placements in virtually every top national and regional media outlet.- Leading change management based on data and analytics to secure buy-in from executive leaders.To discuss how my strategic communications expertise could benefit your organization, please contact me at mepesci@gmail.com.
Listed skills include Public Relations, Speech Writing, Crisis Communications, Strategic Communications, and 20 others.