10Tales software and patented IP facilitates personalized, social media based and participatory storytelling (advanced storytelling). We are the 1st social video platform for digital natives that combines user generated video (UGV), digital social media assets and professional Film/TV in real time. Once inside the story our patented advanced personalization software enables a user to connect with their social group as part of the narrative and then bring their friends (& their UGVs) inside with them, creating a one of a kind collaborative storytelling experience.Some of the top producers in Hollywood have adopted our unique approach and software platform. Download the iOS 10Tales Beta APP here:https://itunes.apple.com/us/app/10tales/id995347918?mt=8Download the Android 10Tales Beta APP here:https://play.google.com/store/apps/details?id=com.tales.tentales

David is the founder and CEO of 7Echo. 7Echo is transforming the digital entertainment industry by bringing to market the first Social Film and TV platform focused on transforming narrative content and the social storytelling experience. 7Echo utilizes its patented software platform to socially connect friends within and as part of Film and TV experiences that are delivered via mobile and through social networks. These narratives (film or TV) can be personalized for individual audience members as well as for groups of friends that can now become part of the story experience. The 7Echo platform enhances linear episodic film and TV viewing and increases program reach through social audience propagation as part of the story. 7Echo also increases audience engagement and monetization by enabling next generation dynamic social Film/TV that includes "in story" digital goods/transactions and commerce, and dynamic one to one addressable ad units in scene. In 2012 7Echo launched "On the Map" the first recognized native social TV show deployed over Facebook. For this effort 7Echo won the Global OMMA APPY award making it the #1 Social Media Networking App of the year. In 2012 and 2013 7Echo was named an On Hollywood Top 100 Private company by Always ON, and also an On Media Top 100/50 private company, One to Watch in 2012 and 2014. In 2013 7Echo was named a Global 250 Always ON "Ones to Watch" Winner at the Silicon Valley Innovation Summit.

David merged Mixed Media Works with US Interactive in 1997. The combined companies became a top 10 digital agency. David was part of the team that leveraged venture funding from Internet Capital Group and help build USi into a NASDAQ listed company in 1999. At US Interactive David’s responsibilities included building and managing the company’s sales efforts, developing strategy, managing the media and entertainment initiatives as well as creating and managing the US Interactive Knowledge Management/ Data practice. During his tenure of managing sales and marketing at both Mixed Media Works and USi David achieved yearly triple digit growth over a period of 4 years and had his company named to the Philadelphia (Wharton/Philly.com) fastest companies list 3 times over a period of 4 years including being listed once as the number one company. Other fast growth company honors include being named as a national Deloitte Fast 50 winner. USi clients included adidas, Comcast/NBC Universal, AOL Time Warner, Martha Stewart, Comedy Central (MTV), J&J, The NFL, Cendant, Toyota, Royal Caribbean Cruise Lines, Network Solutions, Granite Financial, Steven Spielberg Foundation, and Columbia House.

David was Founder and Chief Executive Officer of Mixed Media Works, one of the first digital agencies and interactive production companies in North America. David built Mixed Media Works to global prominence by developing strategies for and managing key growth accounts, developing stellar relationships, and managing P&L to profitability for each year the company was in existence.David drove and implemented strategy, thought leadership & pioneering efforts for Top 100 global companies and brands including: Sony Entertainment, Capital Records/EMI, IMS Health, Campbell’s Soup Company, Mobil Oil, Comcast, Apple Computer, Bellcore, Compuserve, Polygram Filmed Entertainment, BMW, Block Financial, Corestates Bank, Chemical Banking, Garth Brooks, Chick Corea, and Bob Dylan.David recruited and supervised a diverse staff of managers, technologists, creative and digital thought leaders. He built relationships with and collaborated with alliance partners and with “C” level executives at key accounts to drive innovations with long lasting business value. David is considered a pioneer in interactive digital media and was involved in and helped launch key video and media technologies such as Macromind Director/Flash, Avid, QuickTime (Alpha site), Digidesign, QuickTime Virtual Reality (the first commercial implementation of Virtual reality made available to the public in 1992), the banner ad, the CD Rom, and many other digital/internet technologies and frameworks during his work with Mixed Media Works. In 1996, David was named "One of the Top Interactive Producers" by A/V Video Multimedia Producer Magazine.

Conceived of and build one of the first digital entertainment magazines on the market. Created the strategy, production methodology and distribution footprint for this advanced graphic, animation, video and audio multimedia magazine. Guided editorial decisions and weekly features such as animated digital comics, fashion, games reviews & cheats, and DJ, club and music reviews.Acquired talent for features and articles including: The Pet Shop Boys, The Blue Man Group, Depeche Mode, Dave McKean and Neil Gaiman (Creators of Sandman), Massive Attack, Kai Krause, NIN, and the High Art of the Brothers Quay. Revenue increases of over 100% year over year through distribution via Barnes and Noble, Ingram Micro, and bundle packs with magazines such as Rolling Stone and PC Magazine. Sold the magazine and it's operations to a group from within one of the premiere publishing families in NYC.