David Solomon Email & Phone Number

Vista, California, United States

Vista, Ca

Oceanside, Ca

• Consulting Services - Profit & Loss Management, C Suite & Operational Organization, Employee Development and Growth Opportunities• Manufacturing – Vendor management and negotiations, product management; MVP through end of life, Integrations and technology• Branding - Strategy and Implementation, Identify Strengths and Weaknesses, Product Analysis and Customer Experience (UI/UX)• Used design thinking and strategic experimentation assisting in the creation of Leafir SaaS• Created story branding map for multiple startups which directly translates into the UX of their ecommerce sites and a MVP to offer• Implemented ecommerce growth strategies for a local social media influencer which lead to increased sales and gross margin

Carlsbad, Ca

• Led company through restructuring to prepare for M&A in October of 2018• Implemented customized Ecommerce solutions for B2C and B2B based on Story Brand framework and Google analytics data• Increased overall profit margin by 8.5% with the introduction of the 2018 product line by implementing a new retail pricing mix• Achieved 21.8% Growth in customer base in FY '17• Increased sales $400K in FY ’16 by leveraging Google Analytics data to target specific customer demographics through specialized promotions• Reduced annual loss by over $2M in FY ’16 by identifying, and then streamlining or removing inefficiencies• Complete responsibility over profit and loss, business plan development and execution, and creation and management of product line (including off-road apparel, gear bags, helmets, and protection gear)• Manager of a staff of 10, 8 in-house and 2 remote• Developed and implemented SOPs and policies using Emyth framework• Spent first year as Senior Product Manager and Product Developer, increasing product mix by 50%, enhancing current product line functionality and improving relationships with international vendors

Carlsbad, Ca

• Led the company from nothing to $100K in sales in the first 12 months through cold contact and referrals• Maintained A/R balances to never exceed 30 days, and maintained positive cash flow at all times by managing all accounting through QuickBooks• Developed, implemented, and managed all operational procedures, including sales, marketing, accounting, finance, design, development, and procurement• Managed all project calendars, outsourced labor budgets, and client communications

• Increased sales by $4M over the my first two years through strategic growth-planning, and increasing product mix over 200% (per dealer and distributer feedback)• Increased profit margin on all products between 2 and 10% by streamlining development processes• Improved quality control processes at all international vendors to reduce production variance to less than 2%• Improved vendor relationships with increased face-time and factory visits • Directly managed product line for motosports division. Included off-road apparel, gear bags, boots, helmets, and protection products• Negotiated with vendors for production lead times, MOQs, FOB pricing, and incoterms

Carlsbad, Ca

• Proficiently streamlined product development process to improve product launch timeline by up to 30 days• Instrumental in improving logistics operations through a reduction of inessential processes, which netted cost savings of up to 10% per year• Boosted profit margin by 5% on all motosport products• Managed and planned inventory levels across multiple warehouse internationally valued up to $15M• Oversaw sales for Midwest USA region with increased sales of 25% (2005-2006) • Scoped, authored and implemented a grass roots marketing program that generated revenue of $250k annually (2001-2006)

Bba, Business Management, 3.81 Graduated Magna Cum Laude

Activities and Societies: Deans ListGraduated Magna Cum Laude after finishing my last 13 months of college while working full time. Time.

Fashion Merchandising

Post-degree courses in graphic communication, retailing, visual merchandising, and fashion show

Business Administration And Management, General

Activities and Societies: Tau Kappa Epsilon